Impress employers and recruiters.
Choose from hundreds of resume examples.

Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

The Director of Marketing is the senior marketing leader for our priority markets, solutions, and industries. You will set and run the field marketing strategy that gets the right people to our events and puts our best thinking in front of them. You will work shoulder to shoulder with Business Development and our Partners, as well as a talented group of brand, content, and operations marketers.

Responsibilities

• Own field marketing for priority markets, solutions, and industries.
• Build annual plans with the CMO, Partners, and Business Development for high-priority markets, aligned to growth targets.
• Coach and grow the marketing leaders for other key markets.
• Guide their execution and their careers.
• Set and refine systems and ways of working that make their efforts effective, consistent, and scalable.
• Own the Ideal Client Profile definitions and marketing inputs to pipeline process alongside Revenue Operations.
• Ensure we know our ideal customers well, and the signals that demonstrate their intent.
• Own grading, lead scoring, and ensuring our ICP and workflows work efficiently and deliver sales.
• Report performance and event or campaign ROI to the CMO, Partners, and firm leadership.
• Sharpen how we measure campaigns and attribution in Salesforce.
• Drive the work that fills the room with the right buyers and execute key events flawlessly.
• Design hard-hitting digital campaigns.
• Guide the team and our subject-matter experts to produce content that is worth people's time.
• Plan high-efficiency spend, track it, and partner with Marketing Operations to ensure accuracy.
• Think about budget investments in terms of their output, not just their cost.
• Reimagine field marketing work leveraging agents and AI tools.

Requirements

• 7+ years in B2B marketing, with 3+ years formally leading people required.
• 5+ years of event marketing experience required, including personal responsibility for large signature events.
• General Salesforce skills and specific lead processing experience required.
• Consulting, technology, or professional services experience preferred.
• A business education is preferred, though deep experience can substitute for it.
• Sharp attention to detail is mandatory.
• A Multiplier-style leader who makes the whole team smarter.

Skills

• Salesforce
• Lead processing
• Event marketing
• Campaigns
• Thought leadership
• Budget management
• AI implementation

Location

• National remote
• Greater Salt Lake City area preferred

Work Type

• Remote
• Hybrid
• Onsite

Experience Level

• Director
• 7+ years in B2B marketing
• 3+ years formally leading people
• 5+ years of event marketing experience

Education Level

• Business education preferred

Salary/Compensations

• $125,000 - $200,000
• 15% bonus target

Benefits

• Hybrid and onsite work
• Flexible time off
• Complete healthcare
• Company-match 401K
• Paid parental leave
• Paid military leave

About the Company

• Connor Group is built for breakthroughs.
• We are a professional services firm focused on the toughest challenges facing ambitious companies.
• We serve the offices of the CFO, CIO/CTO, and CHRO across finance, accounting, M&A, IPOs, and a wide range of digital solutions, including AI.
• Founded in 2006, we became the leading IPO advisory firm.
• That work built a pragmatic, delivery-oriented approach and $4.0T in client valuation.
• Today, more than 2,000 of the most exciting brands on earth trust us to deliver results that last.