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About the Role
Workato is seeking a Senior Video Content Director to lead creative storytelling for video productions, including brand films, product launches, and customer stories. This role involves shaping narrative direction from concept to final cut, directing talent, and making key creative decisions.
Responsibilities
- Partner with stakeholders, writers, and creative leads in brainstorming and concepting by contributing story ideas, narrative structure, and creative angles.
- Help write and shape scripts, treatments, and narrative outlines, bringing a director's eye for how a story will play on screen.
- Bring commercial and narrative sensibility to enterprise/B2B storytelling by finding the human, emotional core in content.
- Direct the team's highest-profile or most complex video productions independently, including flagship brand films, major event keynotes, and marquee customer stories.
- Communicate a clear creative vision across all stages of production, from concept through final cut.
- Direct talent including internal subject-matter experts, executives, and professional actors to deliver authentic, compelling performances.
- Make shot-level and story-level creative decisions independently: composition, blocking, pacing, tone.
- Set the visual and narrative standard for the team.
- Offer creative input that shapes production strategy and storytelling approach across projects beyond your own.
- Mentor other craft-focused contributors informally, through example, on-set collaboration, and feedback in the edit.
- Partner with producers and editors to protect creative intent from concept through final cut.
- Partner with creative and production leadership to ensure ambitious creative visions are achievable within scope and budget.
Requirements
- Sustained track record of producing and directing high-caliber work across a range of formats and production scales with a reel demonstrating range and consistency at a senior level.
- Ability to brainstorm and write, contributing to scripts, treatments, and creative concepts alongside writers.
- Ability to direct a range of talent, including senior executives, third-party speakers, and high-stakes live settings.
- Deep fluency in the full production process, sufficient to problem-solve creatively under real-world constraints without owning production logistics.
- Versatility to step into producer or DP responsibilities on smaller or resource-constrained shoots when needed.
- Strong storytelling instinct: able to originate ideas and shape narrative from the concept stage, not just execute a finished script.
- Demonstrated ability to influence creative decisions and storytelling approach.
- Able to work within brand guidelines while pushing the team's creative ambition further.
Skills
- Video production
- Directing
- Storytelling
- Creative concepting
- Scriptwriting
- Talent direction
- Editing
- Production strategy
- Brand guidelines
Experience Level
- Senior level
Salary/Compensations
- $110,000 – $130,000 annually
Benefits
- Equity
- Benefits
About the Company
- Workato delivers enterprise infrastructure for the agentic era, redefining iPaaS and helping enterprises unify data, applications, processes, and AI into a single, governed platform.
- A leader in Enterprise MCP and trusted by 50% of the Fortune 500, Workato’s cloud-native architecture connects every application, data source, and process to power real-time orchestration at scale.
- With enterprise-grade security and continuous innovation at its core, Workato provides the trusted foundation for organizations to automate with confidence and operationalize AI across the business.
- Workato believes in fostering a flexible, trust-oriented culture that empowers everyone to take full ownership of their roles.
- We are driven by innovation and looking for team players who want to actively build our company.
- We believe in balancing productivity with self-care.
- We offer all of our employees a vibrant and dynamic work environment along with a multitude of benefits they can enjoy inside and outside of their work lives.
- Business Insider named us an “enterprise startup to bet your career on”.
- Forbes’ Cloud 100 recognized us as one of the top 100 private cloud companies in the world.
- Deloitte Tech Fast 500 ranked us as the 17th fastest growing tech company in the Bay Area, and 96th in North America.
- Quartz ranked us the #1 best company for remote workers.