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About the Role

January Digital is seeking a Director, Growth to execute, manage, and communicate successful outcomes for a client's digital marketing portfolio. This role requires a growth-minded individual with excellent communication skills and prior expertise in executing across the digital landscape, reporting directly to the VP, Client Services.

Responsibilities

• Fully manage paid media across relevant channels (paid search, paid social, video, display, programmatic, amazon, instacart, roundel, retail marketplaces) with responsibility for analysis and optimizations based on client goals.
• Manage and mentor a team of two Growth Account Managers and be responsible for their career development.
• Manage a portfolio of multiple client accounts simultaneously, each operating at a different service tiers, adapting oversight, cadence, and resourcing account by account.
• Formulate paid media strategies for client businesses, including new test recommendations and optimizations that align with the clients’ objectives.
• Stay ahead of emerging, AI-driven discovery channels, including Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), and answer-engine visibility.
• Lead client calls and serve as the primary day-to-day point of contact for assigned accounts.
• Oversee and quality-check the Account Management team’s campaign planning and tactical execution across paid media channels, ensuring work aligns with strategy and client goals.
• Manage workflow and coordinate closely with Traffic/Operations teams to ensure projects move efficiently and deadlines are met.
• Oversee project management across campaigns, ensuring deliverables are organized, prioritized, and executed on time.
• Support the expansion of client engagements beyond paid media, including areas such as affiliate marketing, incrementality testing, forecasting, and creative strategy.
• Collaborate cross-functionally to connect channel performance with broader marketing initiatives and client goals.
• Ownership of analysis and reporting on client campaigns.
• Oversee the Account Management team’s ad delivery and optimizations, ensuring fluid, high-quality execution across channels to meet client goals.
• Ownership of day-to-day client communications.
• Guide and quality-check ad copy developed by the Account Management team, ensuring it is tailored to each client and adheres to their specific guidelines for brand voice.
• Build trust with clients by managing project deliverables, delivering flawless multi-channel tactical activation of marketing campaigns, and setting clear expectations internally.
• Stay on top of the latest trends in media and in client industries and present these findings in internal meetings and to clients.
• Help lead audits and RFPs to win new business.
• Must be able and willing to travel between NY & Dallas offices and to client and other company meetings within the U.S., as needed.

Requirements

• 9+ years’ experience in managing paid media in digital channels – search (organic / paid), programmatic, affiliate, social, display, and video.
• 4+ years’ experience managing multi-layered teams.
• Proven ability to produce informed investment recommendations and campaign launches for a variety of advertising clients.
• Experience managing client relationships and leading strategic and tactical conversations with stakeholders.
• Strong understanding of paid media planning and execution.
• 360° marketing perspective with an understanding of how channels such as earned and owned media connect with paid media efforts.
• Familiarity with incrementality testing and advanced measurement frameworks.
• Excellent project management and organizational skills with the ability to manage multiple workflows and stakeholders.
• Comfortable collaborating across teams to support integrated marketing strategies.
• Experience with performance media principles - driving positive ROAS, maximizing lead generation and marketing subscription-based programs.
• Strong knowledge of paid search platforms, paid social platforms, Google Analytics.
• Excellent project management skills with ability to prioritize and manage multiple tasks simultaneously to meet deadlines.
• Solid knowledge of Microsoft Excel and PowerPoint applications, Google work products, and other business tools (Slack, Airtable, etc.).
• Has a positive attitude and can-do mentality.
• Continually seek innovative and breakthrough ideas, approaches, and solutions.
• Creative and analytical skills with the ability to take direction well, learn/develop new skill sets, problem solve, and take on new challenges while paying strong attention to detail.

Skills

• Paid search
• Paid social
• Programmatic display
• Video advertising
• Retail media
• Marketplace advertising
• Amazon advertising
• Instacart advertising
• Roundel advertising
• Answer Engine Optimization (AEO)
• Generative Engine Optimization (GEO)
• Affiliate marketing
• Incrementality testing
• Forecasting
• Creative strategy
• Google Analytics
• Microsoft Excel
• Microsoft PowerPoint
• Google work products
• Slack
• Airtable

Location

• New York City
• Dallas

Work Type

• Hybrid

Experience Level

• Director
• 9+ years in paid media
• 4+ years managing teams

Salary/Compensations

• $135,500 to $165,000

Benefits

• Competitive and equitable pay
• 401k matching
• Bi-annual bonus eligibility
• Flexible PTO
• Half-Day Fridays
• Philanthropic Efforts and Paid Time Off to Volunteer
• Fully covered medical, dental, and vision insurance
• Annual Wellness Stipend
• Suite of parental benefits, including generous paid leave, 529 scholarship fund, Milk Stork, and fully stocked mother’s room

About the Company

• January Digital is the Marketing Leadership Company, solving business challenges through media excellence, strategic guidance, and actionable analytics.
• The agency team handles full funnel media planning, execution, and optimization.
• The consulting team offers true strategic leadership for building successful marketing agencies.
• All work is supported with a strong foundation of data and actionable insights.
• Company motto: build a company that improves the lives of our clients, our people, and the world around us.
• Good Works is our philanthropy program that ensures an outsized impact on surrounding communities through financial and volunteering efforts.
• Well Works program focuses on the mental, physical, and spiritual health of our employees.
• Recognized more than 125 times, including INC Best Place to Work (4x), Dallas Business Journal Best Place to Work (3x), Ad Age's Best Places to Work (2025, 2026), 2024 NRF Partner of the Year, INC 5000 fastest growing company (7x).
• Team is AI-enabled, combining deep expertise, creativity, and AI innovation.
• Team advances through continuous training.
• Seek candidates with proven AI skills in developing and refining AI inputs, effective use of key tools, and the ability to apply AI to real business challenges.
• Sharp critical thinking and a commitment to using AI responsibly are equally important.

Equal Opportunity

• January Digital is committed to providing our employees with flexible work options that allow them to balance their professional and personal responsibilities.
• Offer a hybrid work policy that allows employees to divide their time between working in the office and working remotely.
• Employees are required to work in either our Dallas or NYC office at least 5 days per month, however you are welcomed to come in as often as you'd like!
• These days will be determined by your manager and/or team.
• January Digital is an Equal Opportunity Employer.
• We celebrate diversity and are committed to creating an inclusive environment for all employees.
• All employment decisions are based on qualifications, merit, and business needs, without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.