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About the Role

The Jackson Laboratory (JAX) is seeking a Social Media Manager to lead the enterprise social media strategy, focusing on audience growth, engagement, channel strategy, and LinkedIn thought leadership. This role requires a strategic thinker who understands how to build trust, create meaningful engagement, and amplify strong ideas through social media.

Responsibilities

• Lead JAX’s enterprise social media strategy.
• Strengthen JAX's presence across institutional, scientific, advancement, and business audiences.
• Focus on audience growth, engagement, channel strategy, and LinkedIn thought leadership.
• Help JAX leaders and experts present themselves credibly and authentically.
• Match content to the right audiences across channels.
• Build audience personas.
• Support major campaigns and events.
• Partner with content experts to transform complex science, institutional priorities, videos, and philanthropic stories into social-first content.
• Advise leaders.
• Work with expert content partners.
• Use data to sharpen the work.
• Grow relevant audiences.
• Stay focused in a collaborative environment.

Requirements

• Bachelor’s degree and 8+ years of related experience.
• Progressive experience in social media, digital communications, or integrated content marketing.
• Demonstrated success developing and executing integrated social media strategies tied to measurable organizational outcomes.
• Demonstrated experience developing executive or institutional thought leadership content, particularly on LinkedIn and professional platforms.
• Strong understanding of social media strategy, audience segmentation, content distribution, paid amplification, and performance optimization.
• Experience building audience personas and matching content strategies to distinct audiences, platforms, and engagement goals.
• Exceptional writing, editing, storytelling, and audience engagement skills.
• Experience with social analytics, social listening, and reporting tools used to measure and improve engagement performance.
• Strong visual and video content instincts, including experience supporting social-first video and multimedia engagement.
• Sound judgment managing public-facing communications, reputational considerations, and sensitive issues.
• Ability to work effectively within a fast-paced, matrixed, and collaborative environment.
• Experience within biomedical research, healthcare, higher education, life sciences, or mission-driven organizations preferred.
• Writing samples may be requested as part of the interview process.

Skills

• Social media strategy
• Audience segmentation
• Content distribution
• Paid amplification
• Performance optimization
• Audience persona development
• Content strategy
• Writing
• Editing
• Storytelling
• Audience engagement
• Social analytics
• Social listening
• Reporting tools
• Visual content
• Video content
• Public-facing communications management
• Reputational risk management
• Sensitive issue management

Location

• Remote within the U.S.
• Preference for candidates who can regularly work East Coast business hours.

Work Type

• Remote
• Full-time

Experience Level

• 8+ years of related experience

Education Level

• Bachelor’s degree

Salary/Compensations

• $74,772 - $125,184

About the Company

• The Jackson Laboratory is an independent, nonprofit biomedical research institution with a National Cancer Institute-designated Cancer Center and nearly 3,000 employees in locations across the United States (Maine, Connecticut, California), Japan and China.
• Its mission is to discover precise genomic solutions for disease and empower the global biomedical community in the shared quest to improve human health.
• Founded in 1929, JAX applies over nine decades of expertise in genetics to increase understanding of human disease, advancing treatments and cures for cancer, neurological and immune disorders, diabetes, aging and heart disease.
• It models and interprets genomic complexity, integrates basic research with clinical application, educates current and future scientists, and provides critical data, tools and services to the global biomedical community.
• For more information, please visit www.jax.org.

Equal Opportunity

• The Jackson Laboratory provides equal employment opportunities to all employees and applicants for employment in all job classifications without regard to race, color, religion, age, mental disability, physical disability, medical condition, gender, sexual orientation, genetic information, ancestry, marital status, national origin, veteran status, and other classifications protected by applicable state and local non-discrimination laws.