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About the Role

Help shape how one of the world’s most loved brands shows up in culture. This role is an opportunity to work at the intersection of strategy, creativity, media, and innovation, helping transform business challenges into audience-first experiences that inspire participation, connection, and growth.

Responsibilities

• Develop strategic recommendations that bring together audience insight, media thinking, creative opportunities, and partnership potential.
• Translate brand and business challenges into compelling experience platforms that can work across markets, channels, and touchpoints.
• Build frameworks and approaches that help brands create stronger cultural relevance and business impact.
• Identify partnership, innovation, and activation opportunities that enhance campaign effectiveness.
• Collaborate with creative agencies, media specialists, platform partners, and client stakeholders to bring ideas to life.
• Explore emerging cultural trends, platforms, and formats to uncover new opportunities for the LEGO brand.
• Partner with strategy, insights, analytics, commerce, partnerships, and local market teams to ensure ideas are evidence-based and practical to deliver.
• Bring together diverse perspectives and disciplines into clear, actionable strategic directions.
• Help shape best-practice playbooks and inspiration materials for global and local teams.
• Present strategic thinking confidently and clearly to internal and client stakeholders.
• Build compelling narratives that help others understand the opportunity and align around a shared vision.
• Contribute to thought leadership, innovation initiatives, and the ongoing evolution of the LEGO business.

Requirements

• Experience in areas such as strategy, planning, partnerships, creative development, experience design, or integrated marketing.
• Experience developing strategic solutions that combine audience understanding, creativity, and commercial thinking.
• A strong understanding of how brands create impact through connected experiences across paid, owned, earned, and partner channels.
• The ability to navigate complex stakeholder environments and build alignment across different teams and perspectives.
• Confidence shaping ideas that connect media, content, partnerships, culture, and experience.
• Strong communication, presentation, and storytelling skills.
• A collaborative and proactive mindset, with the ability to thrive in a fast-moving environment.
• Curiosity about culture, innovation, entertainment, technology, platforms, and partnerships.
• Strong organizational skills and the ability to manage multiple projects and priorities.
• Experience working in global or multi-market environments, or within entertainment, gaming, retail, family-focused brands, or partnership-led marketing, would be beneficial but is not essential.

Skills

• Strategic Thinking
• Creative Problem Solving
• Partnership & Media Knowledge
• Influencing & Collaboration
• Insight-Led Decision Making
• Organisation & Prioritisation

Location

• Global

Work Type

• Office-based (4 days per week)

Experience Level

• Director

Benefits

• Pension
• Life Assurance
• Private Medical cover
• Reflection Days
• Shared Parental Leave
• Access to a range of additional initiatives
• Publicis Career Page showcasing Inclusive Benefits and Employee Action Groups (EAGs)

About the Company

• Starcom is a global communications planning and media leader with over 80 years of history.
• We apply the belief that people are at the center of all we do, harnessing data and technology to move people and business forward.
• With over 7,000 employees in over 100 offices worldwide, we are the flagship Publicis Media agency.
• We utilize the 'Power of One' business model, with cross-disciplinary teams serving clients like Aldi, P&G, Primark, Samsung, Stellantis, and Visa.
• We focus on our People, driving D&I and L&D programs to help individuals reach their fullest potential.
• We encourage 'Brave Plays' in work and career development, fostering an energized and committed talent base.
• We are recognized for our welcoming and supportive culture, named one of Campaign’s Best Places to Work for five years, Media Week's Agency of the Year 2025, and one of the Sunday Times Best Places to Work 2025.

Equal Opportunity

• Starcom is an equal opportunities employer.
• We welcome and encourage applications from people of all backgrounds.
• We do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.
• We are committed to providing a fair, accessible, and inclusive recruitment process.
• We will work with candidates to ensure the recruitment process works for them, accommodating access needs related to disability, neurodivergence, or health conditions.
• Sharing information about access needs will never impact an application.
• Our values guide us to listen with empathy, uplift each other, take responsibility, and embrace change, building a culture where everyone feels seen, respected, and genuinely included.