About the Role
The Senior Sales Manager is responsible for driving revenue growth through strategic sales efforts, account management, and business development. This role focuses on generating group, corporate, and/or transient business while maintaining strong relationships with existing clients. The Senior Sales Manager plays a key role in achieving hotel revenue goals and supporting overall market share growth.
Responsibilities
- Proactively solicit new business through prospecting, networking, and client outreach
- Manage and grow a portfolio of key accounts to maximize revenue opportunities
- Identify and pursue group, corporate, and negotiated rate business
- Participate in the development and execution of the hotel’s sales and marketing plan
- Achieve and exceed monthly, quarterly, and annual sales goals
- Maintain strong relationships with existing clients to ensure repeat business
- Conduct outside sales calls, site visits, and client presentations
- Respond to RFPs, leads, and inquiries in a timely and professional manner
- Negotiate contracts, pricing, and terms in alignment with hotel strategy
- Analyze market trends, competitive set activity, and demand patterns
- Utilize tools such as STR reports, CRM systems, and brand resources
- Provide regular sales activity reports, forecasts, and pipeline updates
- Work closely with revenue management to optimize pricing and inventory strategies
- Partner with operations teams (front office, F&B, events) to ensure successful execution of business
- Support and mentor junior sales team members when applicable
- Participate in sales meetings, training, and brand initiatives
Requirements
- Minimum 3–5 years of hotel sales experience, preferably in a full-service hotel
- Proven track record of meeting or exceeding revenue goals
- Strong knowledge of group, corporate, and/or transient sales segments
- Experience with CRM systems (e.g., Delphi, Salesforce, or brand-specific systems)
- Excellent communication, negotiation, and presentation skills
- Ability to work independently and manage multiple priorities
Skills
- Prospecting
- Networking
- Client outreach
- Account management
- Business development
- Sales strategy
- Market analysis
- CRM systems
- Negotiation
- Presentation skills
- STR reports
- Revenue management concepts
Experience Level
- Senior
Salary/Compensations
- $68,000 - $75,000 annually
Benefits
- Medical, Dental, Vision
- Voluntary Life Insurance, Voluntary Long-Term Disability
- 401k Plan
- Paid Time Off
- 7 Paid Holidays
- Go Hilton travel program: 100 nights of discounted travel
- Complementary Lunch or Dinner every work day
Equal Opportunity
- We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
