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About the Role

The SEO Team collaborates with editorial, audience development, analytics, and product groups to increase user acquisition from Search and Google Discover, ensuring maximum content discoverability on Google’s organic platforms. This role will significantly impact Condé Nast’s websites. We seek a data-driven, organized Content SEO Manager with an editorial SEO background to boost organic search and Discover traffic for GQ US and British GQ through content recommendations. This is a full-time, 1-year contract maternity cover position based in London, reporting to the Global Sr. Manager of SEO. It is not a technical SEO role.

Responsibilities

Lead and develop SEO, Answer Engine, and Google Discover content initiatives for GQ in the US and UK markets, and collaborate with other search and audience experts in other markets.
Execute organic search and answer engine campaigns and provide Google Discover tactical support, including evergreen keyword research, content gap recommendations, strategic optimization of existing content, competitor content analysis, and ad hoc non-technical SEO support.
Manage SEO content campaigns from start to finish, including writing meta content, creating target keyword lists, improving link architecture, and publishing SEO-friendly content.
Collaborate with cross-market editorial teams to create and execute SEO content strategies for GQ, including evergreen strategies for existing and new content.
Monitor content/news trends and provide SEO content recommendations for major events, supporting event and news/Google Discover strategy.
Document content strategy for major events and tentpole topics, conducting post-analysis.
Lead ad hoc SEO content projects to support GQ and the centralized SEO Team.
Proactively identify brand needs and provide solutions.
Educate stakeholders on editorial SEO, AI, and Discover through trainings, best practice documentation, and team presentations.
Leverage SEO strategies and tactics with direct traffic data to recommend new approaches for growing brand loyalty and increasing direct traffic.
Identify key stakeholders on GQ to drive change and mentor them in SEO.
Perform content audits.
Support traffic analysis & algorithm update recovery.
Stay updated on the latest SEO developments and news, advocating for underutilized SEO tactics.
Undertake any other reasonably required duties.

Requirements

Minimum 4 years of editorial content SEO experience, preferably for a major media/publishing organization or agency working on editorial content.
Experience with Google Discover.
Proven track record; applicants must submit websites demonstrating SEO ability and be prepared to discuss.
Intrinsic understanding of SEO tactics, including on-page, off-page, industry best practices, current industry trends, and black hat tactics to avoid.
Expert user of web analytics tools and concepts, particularly Google Search Console.
Expert user of third-party enterprise SEO tools (e.g. SEMRush, Ahrefs, Screaming Frog, etc).
Expert SEO copywriting skills.
Several years of experience working with Editorial teams.
Ability to influence stakeholders and change behavior.
Excellent organizational and time management skills.
Ability to multitask and deliver under tight deadlines.

Skills

Editorial SEO
Google Discover
SEO content strategy
Keyword research
Content optimization
Competitor analysis
Meta content writing
Link architecture
Trend monitoring
Stakeholder management
SEO copywriting
Web analytics
Google Search Console
SEMRush
Ahrefs
Screaming Frog

Location

London, GB

Work Type

Full-time
1 year contract
Hybrid (4 days in office, 1 day remote)

Experience Level

Minimum 4 years editorial content SEO experience

Benefits

25 days holiday (plus bank holidays)
Extra days of annual leave for moving house or volunteering
Competitive pension scheme
Bupa Private Healthcare
Season ticket loans
Eye tests
Core hours
10 remote days (from home or a country with a Condé Nast office location)
Employee Assistance Programme
Corporate gym membership
Cycle to work scheme
Dog-friendly office
Discounts and magazine subscriptions
Access to Condé Nast Learning Hub for personal and professional growth
Employee Resource Groups

About the Company

Condé Nast is a global media company producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video and social platforms.
The company’s portfolio includes many of the world’s most respected and influential media properties including Vogue, Vanity Fair, Glamour, GQ, The New Yorker, Condé Nast Traveler/Traveller, Allure, AD, Bon Appétit and Wired, among others.
We are headquartered in New York and London and operate in 32 markets worldwide, with a footprint of more than 1 billion consumers across print, digital, video and social platforms.
Condé Nast thrives on collaboration, and our teams come together in the office four days a week (Monday - Thursday).
We value diversity of background, views and cultures. We celebrate people for their personal qualities, skills and contributions, recognising the power our brands have to influence and shape culture.

Equal Opportunity

Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.