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About the Role

As Product Marketing Manager, you will own the market positioning, launch, and sales strategy for DarcyIQ, an AI platform automating the consulting lifecycle, and Forward Deployed Engineering (FDE) services, which embed engineers in customer environments for AI and cloud delivery. You will act as the voice of the customer internally and the voice of the product externally, translating technical offerings into compelling market narratives.

Responsibilities

Craft and refine positioning, value propositions, and messaging for DarcyIQ's six product modules and FDE services.
Develop Go-To-Market (GTM) strategy for FDE, positioning it with DarcyIQ and partner solutions for mid-market and enterprise AWS customers.
Own end-to-end GTM for new DarcyIQ features and module releases, from beta to post-launch optimization.
Build sales enablement materials including pitch decks, battlecards, objection-handling guides, demo scripts, and ROI calculators for DarcyIQ and FDE.
Maintain competitive intelligence across AI sales-enablement, proposal-automation, embedded-engineering, and partner-ecosystem tooling.
Source, write, and promote customer case studies and success stories highlighting DarcyIQ's outcomes.
Develop thought-leadership content such as blog posts, whitepapers, and webinar scripts.
Serve as the voice of the market internally, translating customer insights and data into actionable roadmap recommendations.
Define and track KPIs including adoption, pipeline contribution, win-rate, enablement asset utilization, and time-to-market.

Requirements

5+ years of product marketing experience in B2B SaaS, enterprise software, AI/ML platforms, or developer-tooling companies.
Demonstrated ability to translate complex technical products and services into clear, compelling market narratives (writing samples or portfolio required).
Proven track record building sales enablement programs that measurably improved win rates, deal velocity, or seller confidence.
Experience leading cross-functional GTM launches involving product, engineering, sales, and marketing teams.
Experience positioning both a product and a services offering.
Strong analytical mindset with comfort using data and metrics for decision-making.
Excellent written and verbal communication skills, with the ability to present to executive audiences and industry analysts.
Bachelor's degree in Marketing, Business, Computer Science, or a related field, or equivalent experience.

Skills

Product Marketing
B2B SaaS
Enterprise Software
AI/ML Platforms
Developer Tooling
Go-To-Market Strategy
Sales Enablement
Competitive Intelligence
Content Creation
Customer Case Studies
Thought Leadership
Data Analysis
Communication
Presentation Skills
AWS Partner Ecosystem
Marketing Automation
CRM
Analytics Platforms

Location

Remote

Work Type

Full-time

Experience Level

5+ years

Education Level

Bachelor's degree in Marketing, Business, Computer Science, or related field, or equivalent experience
MBA or technical Master's degree (preferred)

Salary/Compensations

$175,000 - $250,000

About the Company

DarcyIQ is an AI platform that automates the entire consulting lifecycle — from first client call through scoping, proposal creation, and hand-off to delivery.
Forward Deployed Engineering services embed engineers and architects directly inside customer environments for high-velocity AI and cloud delivery.