About the Role
You will build the marketing department at Medudy from the ground up, shaping strategy rather than following existing plans. Your focus is on engaging a community of over 240,000 doctors through social media, newsletters, and congresses, while also managing B2B visibility for pharmaceutical clients. This is a hands-on, experimental role where you will test, measure, and scale growth channels.
Responsibilities
- Develop and manage social media channels (Instagram, LinkedIn) with content tailored to medical professionals.
- Manage physician newsletters, including planning, segmentation, and optimization of engagement metrics.
- Plan and execute presence at medical congresses, including on-site support and multi-channel follow-up.
- Collaborate with PR partners to ensure brand visibility in relevant media.
- Support B2B marketing efforts, including case studies, LinkedIn presence, and sales materials.
- Establish reporting structures to measure performance and drive data-based decision-making.
Requirements
- 1–3 years of marketing experience, ideally in a healthcare startup, pharma, or a regulated industry.
- Experience with social media management and/or email marketing.
- Strong sense for content and tone of voice suitable for professional target audiences.
- Analytical mindset with the ability to measure campaigns and derive actionable insights.
- Very good German language skills and solid English skills.
Skills
- Social Media Management
- Email Marketing
- Content Creation
- Data Analysis
- Event Marketing
- Marketing Automation
- CRM Tools
- AI Marketing Tools
- Graphic Design (e.g., Canva)
- Video Editing (e.g., CapCut)
- Healthcare Marketing Regulations (HWG)
Location
- Berlin
- Remote
Work Type
- Hybrid
- Full-time
Experience Level
- 1–3 years
Benefits
- Significant creative freedom and influence on marketing strategy.
- Direct collaboration with founders.
- Access to a network of 240,000 doctors.
- AI-native working environment.
- Flexible working arrangements.
About the Company
- Medudy is a medical education startup developing a platform with AI-powered knowledge content for doctors.
- The company provides evidence-based, video-based microlearning to help physicians stay updated.
- Medudy reaches over 240,000 doctors in Germany via its platform and newsletters.
- The company utilizes a proprietary AI infrastructure to produce high-quality medical content at scale.
