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About the Role

The VP of Channel Partnerships, Personalization & Media Solutions is a quota-carrying, revenue-producing leadership role responsible for building and scaling the indirect sales motion for Mastercard's personalization and media platform in North America. This leader will identify, recruit, enable, and manage a portfolio of high-value channel partners to source net-new business and expand existing relationships within the merchant and retail ecosystem.

Responsibilities

Define the target partner profile aligned to our personalization and media solutions.
Identify, qualify, and engage prospective partners through structured research, outreach, and relationship development.
Maintain a healthy pipeline of prospective and in-flight partner relationships to meet established recruitment and revenue targets.
Drive onboarding and activation of new partners, ensuring partner teams are enabled, equipped, and motivated to position, sell, and deploy Mastercard's personalization and media solutions.
Develop and maintain partner-facing materials, training resources, and playbooks.
Meet and exceed assigned channel revenue targets; manage pipeline and forecast reporting across the partner portfolio.
Drive monthly partner alignment sessions to review pipeline health, conduct win/loss analysis, and develop penetration strategies for key accounts.
Partner with high-performing and high-potential partners to develop annual joint business plans.
Conduct quarterly business reviews to assess progress and recalibrate priorities.
Engage Mastercard direct sales, product, marketing, and sales engineering in support of partner-driven opportunities.
Serve as the voice of the channel, providing structured feedback from the field to inform product roadmap, go-to-market programs, and partner tooling.
Execute field marketing activities, including trade shows, partner summits, and joint sales presentations.
Build, coach, and develop a high-performing channel partnerships team.
Set clear objectives tied to incentive plans; implement coaching and performance management processes.
Set the vision and operating model for Channel Partnerships in North America.

Requirements

15+ years of channel, partnerships, or relevant commercial experience with a proven track record in recruiting and developing productive partner ecosystems.
Deep understanding of the digital engagement, retail, and commerce landscape, including media and advertising ecosystems, personalization platforms, and SaaS business models.
Demonstrated success sourcing, qualifying, and forming strategic business relationships with partner-side stakeholders and senior decision-makers.
Experience developing and managing joint business planning processes with partners, including pipeline reviews and QBRs.
Strong personal network within applicable industries.
Experience hiring, managing, and developing high-performing, revenue-producing teams in a distributed environment.
Proven ability to navigate complex enterprise organizations, influence cross-functionally, and drive execution in a matrixed structure.
Entrepreneurial mindset with a strong sense of urgency and outcome-orientation; comfortable building in ambiguity.
Consulting or advisory experience a plus.

Skills

Martech
Adtech
SaaS
Retail media
Digital engagement
Personalization platforms
Sales engineering
Marketing
Product roadmap
Go-to-market programs
Partner tooling
Field marketing
Trade shows
Partner summits
Sales presentations

Location

New York City, New York
Arlington, Virginia
Atlanta, Georgia
Boston, Massachusetts
Chicago, Illinois
Purchase, New York
San Francisco, California

Work Type

Full-time

Experience Level

Vice President
15+ years

Salary/Compensations

New York City, New York: $225,000 - $327,000 USD
Arlington, Virginia: $216,000 - $314,000 USD
Atlanta, Georgia: $188,000 - $273,000 USD
Boston, Massachusetts: $216,000 - $314,000 USD
Chicago, Illinois: $188,000 - $273,000 USD
Purchase, New York: $216,000 - $314,000 USD
San Francisco, California: $226,000 - $328,000 USD

Benefits

Insurance (including medical, prescription drug, dental, vision, disability, life insurance)
Flexible spending account and health savings account
Paid leaves (including 16 weeks of new parent leave and up to 20 days of bereavement leave)
80 hours of Paid Sick and Safe Time
25 days of vacation time and 5 personal days
10 annual paid U.S. observed holidays
401k with a best-in-class company match
Deferred compensation for eligible roles
Fitness reimbursement or on-site fitness facilities
Eligibility for tuition reimbursement

About the Company

Mastercard powers economies and empowers people in 200+ countries and territories worldwide.
We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible.
Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
Mastercard Services is a key differentiator for Mastercard, providing cutting-edge solutions that help our customers achieve their objectives.
Centered on data-driven technologies and innovation, our services include payments-focused consulting, loyalty and marketing programs, data-driven platforms, and cybersecurity solutions.
Mastercard Consumer Acquisition and Engagement solutions bring consumer and cardholder engagement to the next level.
We deliver better outcomes through personalized, relevant experiences and rewards.
Our suite of solutions provides businesses with a sophisticated infrastructure that integrates data and technology across the consumer journey.

Equal Opportunity

Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law.
We hire the most qualified candidate for the role.
In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting.
Do not include any medical or health information in this email.
The Reasonable Accommodations team will respond to your email promptly.