About the Role
This role is responsible for driving revenue growth across Crowd’s portfolio of shows by building and managing relationships with agency partnerships, planning and AV teams. The candidate will be the first hire in this space, playing a key role in shaping Crowd’s commercial approach amongst agencies, increasing market presence, and ensuring the business remains a front-of-mind solution.
Responsibilities
- Drive new business growth across Crowd’s portfolio of shows
- Identify and secure new commercial opportunities with agency teams
- Develop and execute sales strategies aligned with audience, content, and market opportunities
- Build and maintain a strong pipeline of potential partners
- Increase awareness of Crowd’s value proposition within the agency market
- Build and maintain relationships with key agency decision makers
- Manage the full partnership lifecycle from pitch and negotiation to onboarding and delivery
- Ensure partnerships are structured to deliver strong commercial and creative outcomes
- Work closely with Account Managers to ensure smooth campaign delivery
- Identify opportunities for agency road shows and similar showcase events
- Develop creative partnership ideas, including branded content and integrated campaigns
- Monitor industry trends, competitor activity, and emerging opportunities
- Ensure commercial activity supports both audience engagement and revenue goals
- Contribute to the development of scalable commercial formats and offerings
- Work closely with production, editorial, and creative teams to deliver partnerships
- Collaborate with Account Managers on campaign execution and client management
- Align with leadership on commercial priorities and business growth
- Contribute to cross-departmental planning and decision-making
- Act as a collaborative and proactive team member across the business
- Contribute to company-wide strategy, planning, and growth initiatives
- Support tasks outside of the immediate remit where required in a growing SME
- Represent Crowd’s values and standards internally and externally
Requirements
- Minimum of 5+ years of experience in multimedia sales
- Strong experience in media sales, brand partnerships, or business development
- Proven track record of driving revenue growth
- Strong network of brand and agency contacts
- Ability to develop creative commercial concepts and campaigns
- Excellent negotiation, presentation, and relationship-building skills
- Strong commercial awareness and understanding of media and content landscapes
- Experience working in sport or related industries is beneficial
- Relevant professional experience in media, advertising, or commercial roles
- Commercially driven and results-focused
- Proactive and entrepreneurial, with a self-starter mindset
- Strong relationship builder and communicator
- Creative and strategic in approach
- Collaborative and adaptable
- Focused on growth, innovation, and continuous improvement
Skills
- Multimedia sales
- Media sales
- Brand partnerships
- Business development
- Revenue growth
- Network of brand and agency contacts
- Creative commercial concepts
- Campaign development
- Negotiation
- Presentation
- Relationship-building
- Commercial awareness
- Understanding of media and content landscapes
- Sport industry experience (beneficial)
- Commercial strategy
- Campaign development
- Collaboration
- Cross-functional working
Location
- UK (remote)
- Manchester (offices)
Work Type
- Hybrid working
- Travel required
Experience Level
- 5+ years of experience in multimedia sales
Education Level
- Formal qualifications welcomed but not essential
Salary/Compensations
- £45,000 - £55,000
Benefits
- 25 days holiday per year
- Extra day for birthday after two years' service
- Flexible and hybrid working
- Regular collaboration in Manchester offices
- Actively managed pension scheme
- Life Assurance
- Income Protection
- Health Cash Plan
- Training and development opportunities
- Chance to work on award-winning podcasts and branded partnerships
About the Company
- Crowd Network portfolio includes shows like For The Love Of Rugby, Long Story Short, For The Love Of Cricket, and For The Love Of Cycling.
