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About the Role

Lead the strategic development of the brand through brand planning, life cycle management, and the execution of key tactics to maximize the revenue and the profit of assigned products or therapeutic area. Lead and manage financial and human resources to improve the efficiency of the assigned team. This position has direct P&L accountability. CIBINQO is one of the strategic growth brands within Pfizer Japan Specialty Care and plays an important role in driving sustainable growth and delivering value for patients, healthcare professionals, and Pfizer.

Responsibilities

Lead activities to achieve the financial budget, including precise financial forecasting, budget development, and long-range sales forecast.
Develop and execute the Operating Plan.
Provide monthly performance updates to the regional president with KPI tracking and commentary.
Take appropriate measures to address forecast vs. actual gaps and improve forecasting accuracy.
Develop and execute actions to generate incremental revenue and minimize costs to improve IBT.
Efficiently manage and allocate marketing resources for cost-effective results.
Lead the development and execution of the Brand Plan or strategic initiatives.
Conduct market research (quantitative/qualitative) and analysis to understand customer insights.
Identify hidden opportunities in a diversified portfolio.
Lead the development of a robust brand plan, including customer insights, segmentation/targeting, situational analysis, and strategy/value propositions.
Lead communication with the Sales division through POA or other channels.
Ensure planned activities are implemented by establishing relevant KPIs.
Develop constructive relationships with external partners and agencies.
Lead the creation of opportunities for investment in life cycle management.
Investigate market trends to identify issues/opportunities and consider product life cycle management.
Identify potential growth opportunities and develop innovative promotion approaches.
Provide strategic analysis and business case evaluations from a commercial perspective.
Manage portfolio sustainability and ensure stable supply.
Manage and coordinate multi-functional groups to address supply issues.
Maintain communication with management, providing timely updates on any issues.
Build strong cross-functional collaboration with Sales, Finance, Medical, R&D, Supply, PR, etc.
Monitor and resolve supply issues in coordination with PGS.
Lead financial modeling and commercial assessment of risks/opportunities.
Reinforce ownership culture within the team to build a high-performing team.
Develop talent for future leadership through coaching and direction.
Lead utilization of AI, advanced analytics, data-driven insights, and omnichannel capabilities.
Identify opportunities to improve business performance through digital and data-enabled approaches.
Ensure responsible and compliant use of AI, data, and digital capabilities.
Ensure 100% compliance with all laws, regulations, SOPs, and policies.
Encourage team members to increase their sensitivity to risk management.
Ensure team members complete all necessary compliance training.

Requirements

Extensive experience developing and implementing pharmaceutical business strategy.
At least 5 years of experience in sales and marketing within the pharmaceutical industry.
Proven track record of leading projects, driving changes, and organizing teams.
Experience working in multiple cultures and demonstrated ability to work effectively across cultures.

Skills

Strong enthusiasm, leadership, and ownership mindset.
Robust logical thinking capability for data analysis and communication with senior management.
Strong problem-solving capability, ability to connect the dots, and prioritize data.
Ability to be insightful, innovative, entrepreneurial, and collaborative.
Creativity and flexibility in idea generation.
Demonstrated ability to work with and influence multiple stakeholders and functions.
Ability to develop future leaders through coaching.
Outstanding interpersonal skills for team building.
Strong marketing competency.
Excellent financial acumen and IT literacy for forecasting and business case development.
Knowledge of the pharmaceutical and healthcare industry and external environment.
Understanding of compliance and integrity.
Excellent presentation, communication, and coaching skills.
Written and oral communication/presentation skills in English and Japanese.
Business-level English proficiency.
Experience launching new products is preferred.
People management experience is preferred.
Additional experience in non-traditional pharmaceutical marketing (e.g., IT integration, AI technology) is preferred.
Experience outside the pharmaceutical industry is welcomed.

Location

Tokyo HQ

Work Type

Full-time

Experience Level

Sr. Manager
At least 5 years of experience in sales and marketing within the pharmaceutical industry.

Education Level

Bachelor’s degree or higher
MBA is preferred

About the Company

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers.

Equal Opportunity

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.