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About the Role

The Art Director supports campaign ideation and development within the Commerce team of Our LEGO Agency. This role focuses on concepting and designing premium, shopper-focused campaigns for 3rd party retailers and LEGO-owned channels, ensuring high-quality brand expressions across digital, social, and in-store environments.

Responsibilities

• Concept and design campaigns for 3rd party retailers and LEGO-owned retail channels
• Solve marketing challenges and design brand expressions across ecommerce, digital, social, email, and in-store activations
• Conceptualize shopper-focused campaign ideas that deliver memorable experiences
• Create content across marketing levers based on creative briefs from leads and strategists
• Participate in brainstorm sessions to develop concept proposals
• Present concepts to senior creative staff and articulate creative direction
• Collaborate with cross-functional partners including Project Managers, Strategists, and Copywriters
• Manage external vendors such as illustrators, 3D artists, and motion graphics specialists
• Ensure high standards of visual execution and adherence to brand guidelines
• Monitor industry trends, design technology, and new marketing platforms

Requirements

• Mid-level professional with design and art direction experience
• Experience in an external advertising agency designing for global brands
• Experience in retail or retailer marketing
• Experience producing video content for social media
• Portfolio showcasing strong conceptual and design skills
• Expert proficiency in Adobe CC (Photoshop, Illustrator, After Effects), Figma, and Microsoft Office
• Proven track record of delivering effective campaign concepts across digital, traditional, and experiential mediums
• Ability to self-direct, multi-task, and prioritize assignments
• Strong communication and presentation skills
• Deep understanding of the creative development process

Skills

• Art Direction
• Campaign Concepting
• Digital Design
• Print Design
• Adobe Creative Cloud
• Figma
• Video Production
• Retail Marketing
• Strategic Thinking
• Cross-functional Collaboration

Location

• 1001 Boylston St, Boston, MA

Work Type

• Hybrid
• 3 days per week in office

Experience Level

• Mid-level
• Lead Professional

Salary/Compensations

• $75,436.00 - $113,154.00

Benefits

• Family Care Leave
• Life and disability insurance
• Headspace App access
• Wellbeing initiatives
• Colleague discount
• Bonus scheme

About the Company

• The LEGO Group is a global company founded in 1932 with a mission to inspire and develop the builders of tomorrow.
• Our LEGO Agency is the in-house creative agency for the LEGO Group.
• The company is committed to Children’s Rights and Child Wellbeing.

Equal Opportunity

• The LEGO Group is committed to equal employment opportunity and equal pay, encouraging applicants from all backgrounds including sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age, religion, and Veteran status.