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About the Role

The Social Insights Analyst will support the delivery of data-driven insights and reporting for clients using the Hookit technology platform, which tracks social media performance and sponsorship value. This role involves producing analysis, maintaining data accuracy, generating recommendations, and supporting platform usage for a client portfolio.

Responsibilities

• Build and deliver recurring client reports (monthly, quarterly, campaign and event recaps)
• Analyze and translate social performance data into actionable insights that demonstrate value between brands, rights holders, and their partners
• Identify key trends and performance drivers across social content and partnerships to inform client best practices and recommendations
• Collaborate with Product Operations to configure client dashboards, ensuring platform configurations accurately reflect client agreements and reporting needs
• Lead onboarding sessions by walking clients through core platform features and capabilities, and serve as a go-to resource for on-going platform questions and best practices
• Partner with Consultants to provide day-to-day support for 10 to 15 clients
• Monitor data quality and resolve discrepancies in collaboration with internal teams
• Ensure consistency in how social performance data is structured, tracked, and reported across clients

Requirements

• 1–3 years in data analytics, social and/or digital marketing experience
• Experience with social media, digital performance metrics, or sponsorship analytic platforms is strongly preferred
• Experience working in sports, entertainment, or brand marketing preferred
• Experience supporting client deliverables or working in a client-facing environment is a plus

Skills

• Ability to identify notable trends and patterns in data
• Strong analytical mindset
• High attention to detail
• Strong organizational skills
• Strong communication skills
• Advanced proficiency in Microsoft Excel (or Google Sheets)
• Experience working with social media analytics tools (e.g., Meta Business Suite, TikTok Analytics, YouTube Studio, X Analytics)
• Familiarity with third-party social or media analytics platforms (e.g., Sprout Social, Brandwatch, Talkwalker, Meltwater, Sprinklr) is preferred
• Experience with data visualization or reporting tools (e.g., Tableau, Power BI, Looker Studio) is a plus

Experience Level

• 1-3 years

Salary/Compensations

• $65,000-$75,000

About the Company

• Two Circles is a Sports & Entertainment Marketing business that grows audiences and revenues by understanding fans.
• They work with clients to help them understand & influence fan behavior regarding spending, event attendance, channel response, and content consumption.
• Their platforms and services are trusted by over 900 clients globally, including major sports and entertainment entities.
• The company has nearly 1000 employees across 14 offices, serving clients worldwide.