About the Role
The Account Executive serves as the primary strategic lead and client contact for assigned accounts, developing comprehensive omnichannel media strategies and ensuring campaign alignment with performance targets.
Responsibilities
- Develop and present integrated media strategies across paid search, paid social, programmatic, affiliate, SEO and lifecycle and emerging channels
- Provide strategic analysis and recommendations by translating performance data into actionable insights that guide optimization priorities and inform future planning
- Serve as the primary strategic lead and relationship manager for assigned clients, including facilitating status meetings, planning sessions, and quarterly business reviews
- Collaborate with planners and buyers; review deliverables for accuracy and strategic alignment
- Oversee campaign performance against budgets, pacing, and KPIs; provide strategic guidance on forecasting and budget reallocation to maximize ROI
- Identify and develop opportunities for account growth, preparing strategic business cases and proposals that connect client challenges to agency capabilities
Requirements
- Minimum of 3 years of hands-on media planning and buying experience, preferably within an agency environment
- Demonstrated experience managing both client and internal team relationships
- Advanced proficiency in paid search, paid social, and programmatic platforms
- Strong analytical skills, including the ability to digest large data sets and create clear, executive-level narratives
- Authorization to work in the United States and ability to commute to the New York office as required
Skills
- Paid search
- Paid social
- Programmatic platforms
- Affiliate marketing
- SEO
- Lifecycle marketing
- Data analysis
- Client relationship management
- Team collaboration
- Forecasting
- Budget management
Location
- New York, NY
Work Type
- Hybrid
Experience Level
- 3+ years
Benefits
- Competitive compensation
- Comprehensive benefits
- Flexible hybrid work model
About the Company
- Mason Interactive is a data-driven digital marketing agency headquartered in New York City.
- We deliver integrated, full-funnel media programs that convert consumer insights into measurable business outcomes for national and emerging brands.
