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About the Role

The Project Manager (Print Retail) is a primary day-to-day contact with clients’ Marketing Communication teams, supporting the implementation of campaigns with retail partners in Japan. This role requires building strong client and internal relationships, managing expectations, and ensuring brand guidelines and contractual obligations are met.

Responsibilities

• Build strong client relationships to understand retail partner structure and print vendors.
• Serve as the primary contact for Retail Marketing asset localization and production.
• Develop strong internal relationships across agency departments including Traffic, Content, Interactive, Studio, Print Production, Finance, and Operations.
• Attend status meetings and video conferences regularly.
• Update daily trackers during live projects, shared with clients and Deployment.
• Manage client service basics, including creating and updating agendas, timing plans, contact reports, and cost estimates.
• Demonstrate project delivery expertise by managing client expectations, internal processes, and department involvement.
• Communicate briefs to studio and print production teams, ensuring correct creative direction.
• Immerse yourself in the client’s brand and offering.
• Set and manage client expectations, ensuring adherence to agreed workflows.
• Build strong, trusting relationships with key stakeholders, function leads, cross-functional producers, senior managers, and third-party vendors.
• Manage the approval of quarterly budgets, flagging significant fluctuations to the client and line manager.
• Prepare and present documents, presentations, and reports.
• Keep the line manager informed of all client issues and proposed solutions, including potential delays, for swift resolution.
• Ensure the account consistently meets all contractual obligations, including SLAs and KPIs.
• Act as a brand Quality Control/Guardian, ensuring brand guidelines, QC checklists, and procedures are followed.
• Ensure the best external talent (freelancers, translators, proofreaders, copywriters, planners) is utilized, liaising with relevant department heads.
• Demonstrate a thorough understanding of the WPP/Hogarth business model, services, and technology.
• Organize teamwork, create balanced work schedules, and ensure delivery of results.

Requirements

• A minimum of 5 years of solid advertising agency experience, preferably gained working on global retail and/or shopper accounts, from creative development to final production.
• Experience in financial management and understanding the importance of accurate financial management.
• Excellent spreadsheet skills in both Excel and Numbers, with demonstrated experience in managing complex spreadsheets.
• Excellent written and verbal communication skills in Japanese.
• Attention to detail, analytical thinking ability, and passion for the work are essential.
• A hands-on, can-do approach to solving problems.
• Ability to prioritize and work quickly and efficiently within very tight time frames.

Skills

• Client Relationship Management
• Retail Marketing Asset Localization
• Print Production Management
• Financial Management
• Spreadsheet Proficiency (Excel, Numbers)
• Japanese Communication
• English Communication (Advantageous)
• Problem-Solving
• Time Management
• Brand Guideline Adherence
• Vendor Management

Location

• Japan

Work Type

• Hybrid

Experience Level

• Minimum 5 years

About the Company

• WPP is the trusted growth partner for the world’s leading brands.
• We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions, and expert strategic counsel.
• Our offerings are powered by exceptional talent and our agentic marketing platform, WPP Open, to help clients navigate change, capture opportunity, and deliver transformational growth.
• We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise.
• Our people are the key to our success.
• We're committed to fostering a culture of creativity, belonging, and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow.
• For more information, visit WPP.com.

Equal Opportunity

• WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics.
• We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.