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About the Role

The Coordinator, Marketing supports the planning, execution, optimization, and reporting for brand and audience-driven campaigns. Success requires strong organizational and project management skills, with the ability to coordinate cross-functional workstreams and ensure initiatives are delivered on time and within budget.

Responsibilities

• Supports the development and execution of integrated campaigns that effectively engage key audiences across brand and audience-specific initiatives.
• Assists with compiling campaign assets, messaging and routing materials for review and approval across multiple marketing campaigns.
• Coordinates day-to-day work with external vendors and partners to ensure deliverables are met.
• Assists in the development, execution, and performance tracking of paid and pro bono media plans.
• Partners with creative and event teams to help develop brand activations that drive audience engagement and expand reach.
• Contributes to identifying and cultivating brand marketing partnerships that enhance visibility and impact.
• Collaborates with the corporate partnerships team to support marketing needs tied to development initiatives.
• Coordinates project management across integrated campaigns and key initiatives using internal tools, processes, and workflows.
• Organizes and facilitates virtual and in-person team meetings, including scheduling, agenda development, notetaking, and documentation of key takeaways.
• Provides stakeholders with clear updates on project status, milestones, timelines, and performance insights.
• Serves as a point of contact for inbound requests from external vendors and prospective brand partners, evaluating and routing as appropriate.
• Monitors emerging marketing trends and shares relevant insights or recommendations to inform testing and innovation.
• Supports the marketing team with the vendor invoicing process and maintains accurate budget tracking across all marketing initiatives.
• Partners with analytics and reporting leads to monitor key performance indicators (KPIs) that measure awareness and engagement across campaigns, key moments, and priority projects.
• Contributes to the development of campaign and project reports by compiling data and summarizing performance insights.

Requirements

• Strong written and verbal communication skills, with the ability to clearly organize and share information with team members and stakeholders.
• Foundational knowledge of marketing principles and tactics used to build awareness and engage audiences.
• Solid organizational and project management skills, with the ability to manage multiple priorities and adapt to shifting timelines.
• Ability to collaborate effectively with cross-functional teams and external partners in a diverse, team-oriented environment.
• Demonstrated ability to be detail-oriented, proactive, and reliable in supporting assigned projects and tasks.
• Interest in staying informed on marketing trends and best practices, with a willingness to learn and apply new ideas.
• Proficient in data analysis and reporting within marketing, communication, nonprofit, or related environments.
• Ability to model and support ASPCA’s core values and contribute positively to team culture.
• English language proficiency required.

Skills

• Project management
• Data analysis
• Reporting
• Marketing principles
• Marketing tactics
• Brand marketing
• Audience engagement
• Vendor management
• Budget tracking
• KPI monitoring
• Asana
• AirTable
• Clickup

Location

• New York City

Work Type

• Hybrid
• Full-time

Experience Level

• Minimum of one year of relevant experience in marketing, communications, or a related field
• Experience with integrated marketing campaigns and/or paid media planning and execution preferred
• Proficient in project management tools is a plus

Education Level

• Bachelor’s Degree in a Marketing or related field or equivalent experience required

Salary/Compensations

• $27.41 - $28.85 / hour

Benefits

• Affordable health coverage, including medical, employer-paid dental, and optional vision coverage
• Employer-paid life and long-term disability insurance
• Flexible time off that includes vacation time, sick and bereavement time
• Paid parental leave
• Company paid holidays
• 1 week of paid personal time
• 401(k) plan with generous employer contributions (dollar for dollar match up to 4% and an additional 4% contribution)
• Robust professional development opportunities including classes, on-the-job training, coaching and mentorship with industry-leading peers, internal mobility, opportunities to support in the field

About the Company

• The ASPCA was founded in 1866 on the belief that animals are entitled to kind and respectful treatment by humans and must be protected under the law.
• As a 501(c)(3) not-for-profit corporation with more than two million supporters nationwide, the ASPCA is committed to preventing cruelty to dogs, cats, equines, and farm animals throughout the United States.
• The ASPCA is headquartered in New York City, where we maintain a full-service animal hospital, spay/neuter clinic, mobile spay/neuter and primary pet care clinics, a rehabilitation center for canine victims of cruelty, kitten nursery, adoption center, and two community veterinary centers.
• The ASPCA also operates programs and services that extend nationwide.
• We assist animals in need through on-the-ground disaster and cruelty interventions, behavioral rehabilitation, animal placement, legal and legislative advocacy, and the advancement of the sheltering and veterinary community through research, training, and resources.
• At the ASPCA, we are committed to fostering a collaborative and compassionate culture and we welcome all voices to contribute to our lifesaving mission.
• Our staff represent a vast array of backgrounds and diversity dimensions, bringing with them valuable experiences and perspectives.
• They join the ASPCA to learn, grow, and continually do their best work on behalf of animals.
• We are inspired by our staff, partners, and the communities we support across the country who work to improve animal lives.
• We are committed to diversity, equity, and inclusion at the ASPCA because it elevates our organizational culture, aligns with our Core Values, and enables us to move further and faster toward the ASPCA’s vision – that all animals live good lives; valued by society, protected by its laws, and free from cruelty, pain and suffering.

Equal Opportunity

• We are committed to diversity, equity, and inclusion at the ASPCA because it elevates our organizational culture, aligns with our Core Values, and enables us to move further and faster toward the ASPCA’s vision – that all animals live good lives; valued by society, protected by its laws, and free from cruelty, pain and suffering.