Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

Join our collaborative team as a Senior Manager of Market Development at Thermo Fisher Scientific, where you'll develop global marketing strategies and drive demand generation for our innovative scientific solutions. In this key role, you'll lead the development and execution of integrated marketing programs that connect our advanced products with customers who are advancing science and healthcare worldwide. Working in a matrix organization, you'll collaborate across functions to develop and implement customer-centric marketing strategies that drive business growth. You'll analyze market trends, identify opportunities, and create compelling campaigns that resonate with our target audiences while achieving revenue goals and strengthening our market position. This impactful position requires strong leadership skills to guide cross-functional teams, engage stakeholders, and build partnerships across the organization. You'll develop our go-to-market approach while ensuring alignment with business objectives and our mission of enabling customers to make the world healthier, cleaner, and safer.

Responsibilities

Lead the global market development for real-time PCR (qPCR) consumables (master mixes and assays).
Set the strategic direction and drive tactical implementation of activities and deliverables supporting business objectives.
Drive all aspects of marketing efforts for qPCR reagents and qPCR assays businesses across core customer segments.
Lead a team of 3+ marketing professionals.
Develop and execute launch plans for new qPCR consumables products in collaboration with product management and regional marketing.
Provide guidance to translate GTM into product launch plans and tactical execution.
Set targets, measure, and iterate based on results for product launches.
Develop marketing strategy and oversee plans to drive the growth of on-market qPCR consumables.
Monitor competition and address competitive threats.
Gather customer and commercial input and refine positioning, value propositions, and marketing plans.
Identify opportunities to create demand for on-market and new products and execute marketing activities to drive demand.
Set and monitor demand generation targets and hold team accountable for meeting targets.
Refine programs as necessary to increase demand generation.
Lead market development efforts for qPCR consumables applications in academic, translational, pharma/biotech, OEM, and other segments.
Identify and develop new opportunity areas and help drive key strategic wins.
Partner with product management, regional marketing, and global market development across qPCR and GSD to develop programs to drive consumables growth.
Maximize ROI on marketing campaigns through consistent operating mechanisms and utilization of division-wide marketing gate approval process and reporting function.
Track, measure, and analyze performance.
Ensure continued focus on productivity, increasing efficacy, efficiency while reducing costs of marketing tactics and programs.
Build, develop, and manage a marketing team capable of carrying out necessary marketing strategies and tactics.

Requirements

Advanced Degree plus 6 years of experience, or Bachelor's Degree plus 8 years of experience in marketing with demonstrated success in strategic planning and execution.
3+ years of people management experience leading teams.
Deep understanding of marketing fundamentals including segmentation, positioning, and integrated campaign development.
Strong analytical skills with ability to derive insights from market data and metrics.
Demonstrated success in digital marketing across multiple channels (web, social, email, search).
Experience developing and executing successful product launches and go-to-market strategies.
Excellent project management abilities with track record of delivering results in matrix environment.
Proven ability to build relationships and collaborate across functions and geographies.
Proficiency with marketing automation platforms, CRM systems, and analytics tools.
Strong business acumen with customer-centric mindset.

Skills

Marketing
Strategic Planning
Execution
People Management
Segmentation
Positioning
Integrated Campaign Development
Analytical Skills
Digital Marketing
Product Launch
Go-to-Market Strategies
Project Management
Relationship Building
Collaboration
Marketing Automation Platforms
CRM Systems
Analytics Tools
Business Acumen
Customer-Centric Mindset

Location

California

Work Type

Standard (Mon-Fri)
Office

Experience Level

Senior Manager
6 years of experience
8 years of experience
3+ years of people management experience

Education Level

Advanced Degree
Bachelor's Degree

Salary/Compensations

$130,000.00–$194,950.00
Variable annual bonus based on company, team, and/or individual performance results

Benefits

Choice of national medical and dental plans, and a national vision plan, including health incentive programs
Employee assistance and family support programs, including commuter benefits and tuition reimbursement
At least 120 hours paid time off (PTO)
10 paid holidays annually
Paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave)
Accident and life insurance
Short- and long-term disability
Competitive 401(k) U.S. retirement savings plan
Employees’ Stock Purchase Plan (ESPP)

About the Company

As the world leader in serving science, our colleagues develop critical solutions through innovation—and build rewarding careers.
Thermo Fisher Scientific Inc. is the world leader in serving science, with annual revenue of more than $40 billion.
Our Mission is to enable our customers to make the world healthier, cleaner and safer.
Whether our customers are accelerating life sciences research, solving complex analytical challenges, increasing productivity in their laboratories, improving patient health through diagnostics or the development and manufacture of life-changing therapies, we are here to support them.
Our global team delivers an unrivaled combination of innovative technologies, purchasing convenience and pharmaceutical services through our industry-leading brands, including Thermo Scientific, Applied Biosystems, Invitrogen, Fisher Scientific, Unity Lab Services, Patheon and PPD.

Equal Opportunity

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Thermo Fisher Scientific is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, creed, religion, color, national or ethnic origin, citizenship, sex, sexual orientation, gender identity and expression, genetic information, veteran status, age or disability status.