About the Role
This position is responsible for supporting the development and execution of marketing programs, with a focus on creative development, digital engagement, and brand experience. This role brings campaigns to life across digital and in-person channels through compelling content, design, and coordinated execution. Working closely with the marketing team, this individual will help support increased awareness and adoption in a fast-paced, high-growth environment.
Responsibilities
- Support and execute patient awareness and education campaigns across digital channels, including social media, SEO, SEM, email marketing, and lead nurturing initiatives.
- Design and develop visually compelling marketing assets, including digital ads, social media content, presentations, and patient-facing collateral.
- Lead creative design, visual storytelling, and content development to ensure alignment with brand standards and business objectives.
- Manage the development of messaging, branding, and creative execution for product and program launches, ensuring consistency across all touchpoints.
- Manage creative planning and execution for conferences and events, including booth logistics, collateral development, promotional activities, and on-site brand experience.
- Make recommendations regarding creative concepts, attendee engagement strategies, and event marketing tactics.
- Collaborate cross-functionally with Marketing, Sales, Clinical, and Medical Education teams to translate business objectives into effective creative and campaign deliverables.
- Assist in planning, building, and deploying marketing campaigns within CRM and share suggestions to improve integrative tools.
- Interact with external vendors, designers, and agencies to support campaign and creative execution.
- Track and report on campaign performance, and provide strategic recommendations regarding content, creative design, channel mix, and audience targeting to improve campaign effectiveness.
Requirements
- Bachelor’s Degree in Marketing or a related field (or equivalent work experience)
- 2–4 years of experience in marketing, with a focus on digital marketing, content creation, or graphic design
- Minimal travel required
Skills
- Strong creative skillset with experience in visual design and content development (Adobe Creative Suite or similar tools preferred)
- Working knowledge of social media platforms, digital marketing channels, and content best practices
- Familiarity with CRM and marketing automation tools (e.g., HubSpot, Salesforce, or similar platforms)
- Strong organizational and project management skills with the ability to manage multiple priorities in a fast-paced environment
- Excellent communication and collaboration skills, with a proactive and solutions-oriented mindset
- High attention to detail and commitment to producing high-quality, on-brand work
- Proficiency in Microsoft Office (PowerPoint, Word, Excel)
- Willingness to learn, take initiative, and contribute creatively to team success
Location
- Minnetonka, MN
Work Type
- Hybrid
Experience Level
- 2-4 years
Education Level
- Bachelor's Degree in Marketing or related field (or equivalent work experience)
Salary/Compensations
- $65,000-$75,000
Benefits
- Bonus eligible
- Comprehensive benefits plans available at www.zollbenefits.com
About the Company
- ZOLL, a division of ZOLL Medical Corporation, is passionate about improving patient outcomes and helping save lives through innovative technologies for cardiopulmonary and respiratory conditions.
- The Respicardia division focuses on therapies for central sleep apnea.
- ZOLL is a fast-growing company operating in over 140 countries.
- The company culture values innovation, self-motivation, and an entrepreneurial spirit.
- ZOLL Medical Corporation, an Asahi Kasei Group Company, develops and markets medical devices and software solutions to advance emergency care and save lives.
- The Asahi Kasei Group is a diversified group with operations in material, homes, and health care sectors, serving customers in over 100 countries.
Equal Opportunity
- All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, disability, or status as a protected veteran.
- The employer will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990.
