Multiplatform Partnerships Specialist (Disney Entertainment) at The Walt Disney Company | New York, New York | Rezi

Multiplatform Partnerships Specialist (Disney Entertainment) at The Walt Disney Company

Multiplatform Partnerships Specialist (Disney Entertainment)

The Walt Disney Company · New York, New York

2 weeks ago

Multiplatform Partnerships Specialist (Disney Entertainment)

The Walt Disney Company · New York, New York

19 days ago
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About the Role

This role is an integral contributor within the Multiplatform Partnerships account team, focusing on the innovation, development, and execution of scalable partner campaigns. These campaigns support both Pay TV/Linear Networks and In-Home Theatrical/Transactional lines of business to achieve acquisition, retention, and revenue goals. The role involves advocating for programming priorities, ideating go-to-market plans, executing full-funnel campaigns, and negotiating editorial placements to drive subscriber acquisition, anti-churn, and transactional revenue for theatrical and linear TV content.

Responsibilities

  • Responsible for strategic account planning and negotiation of marketing campaigns/promotions.
  • Establish and maintain direct relationships with account and brand network contacts.
  • Collaborate with brand networks and studio marketing teams to negotiate and execute partnership marketing strategies.
  • Cultivate knowledge of Disney’s brands, networks, franchises, and studio releases to provide partners prioritization.
  • Pitch opportunities with partners leveraging Disney’s storytelling ethos.
  • Responsible for the development and maintenance of account management tools and presentations.
  • Lead and host client meetings, including status calls, planning presentations, and QBR reviews.
  • Utilize consumer research and data insights to maximize marketing campaigns, establish KPIs, evaluate ROI, and analyze results.
  • Provide direction and guidance to team associates regarding creative execution, timelines, budgets, and deliverables.

Requirements

  • 2+ years of relevant experience in Marketing, preferably in new media/streaming content.
  • Experience in two or more of the following areas: Partner Management, Partnerships or Growth Marketing, Brand Management.
  • Genuine passion for the film & TV industry with knowledge of evolving media consumption habits, digital trends, analytics and performance tracking.
  • Strategic thinker with growth mindset and ability to generate, champion, and present ideas.
  • Planning and execution skills with experience in handling, planning, and overseeing full execution of marketing plans.
  • Problem-solving skills: able to identify and resolve issues independently and communicate solutions effectively.
  • Communication skills: Positive written and verbal communication, detailed oriented, persuasive, passionate, and effective.
  • Results-oriented with sensibility of defining KPIs, measurable metrics, or ROI performance.
  • 10-15% Travel possible.

Skills

  • Microsoft Office (Word, Excel, Outlook, PowerPoint, Teams, Sharepoint)
  • Google Suite (Docs, Sheets, Drive, Slides)
  • AirTable
  • Adobe Acrobat
  • Keynote
  • Social Media
  • Canva
  • Various AI tools

Location

  • Burbank, CA, USA
  • New York, NY, USA

Work Type

  • Full time

Experience Level

  • 3-5 years of experience

Education Level

  • BA or BS in Marketing, Film or Media and/or Relevant field

Salary/Compensations

  • Burbank, CA: $79,400 to $106,400 per year
  • New York, NY: $83,200 to $111,500 per year

Benefits

  • A bonus and/or long-term incentive units may be provided.
  • Full range of medical, financial, and/or other benefits, dependent on the level and position offered.

About the Company

  • The Disney Multiplatform Partnerships team contributes to the development and execution of partnership campaigns that drive growth, revenue and reinforce the value of Disney’s television Networks (ABC, Disney, ESPN, Freeform, FX, and the National Geographic Channels) as well as studio film and TV properties from Marvel Studios, Lucasfilm, Pixar, Walt Disney Animation Studios, 20th Century Pictures, and Searchlight Pictures.