About the Role
Drive product marketing strategy, positioning, and activations to expand market reach and accelerate adoption of Moneris payments/commerce capabilities through channel and ecosystem integrations. Act as a liaison between product management, partners, and sales to ensure product resonance with external partners and alignment with market needs. Support product launches, empower partners with tools/programs, and enable sales teams with assets/content to drive adoption and revenue growth.
Responsibilities
- Lead the development of a product marketing roadmap.
- Assess the competitive landscape and understand conditions impacting product/partner market fit.
- Determine relevant insights via research to map unmet user needs and prioritize solutions that help partners succeed.
- Drive marketing strategies including targeting/personas, segmentation, positioning, value propositions, key messaging, sales/partner enablement, and marketing channels across the partner journey.
- Track and report on goals, measure performance, and identify optimization opportunities.
- Collaborate with Product, Sales, and Partnership teams to create holistic approaches to partner enablement, onboarding, and ongoing marketing support.
- Apply strong project management skills to ensure execution of important program timelines are met.
- Gain understanding of partner pain points by spearheading qualitative and quantitative research.
- Translate marketing observations into relevant insights for product, partner, and sales teams.
- Drive strategic alignment and accelerate key initiatives through cross-functional collaboration.
- Build influential partnerships, shape priorities, and champion a high-performance, results-driven culture.
Requirements
- 8+ years of marketing experience.
- At least 5 years demonstrated understanding of product marketing, partner marketing, or similar go-to-market positions.
- Spearheaded go-to-market strategies for product launches.
- Conducted user insight research.
Skills
- Product marketing
- Partner marketing
- Go-to-market strategy
- User insight research
- Strategic thinking
- Project management
- Cross-functional collaboration
Location
- Toronto
Work Type
- Hybrid
Experience Level
- 8+ years of marketing experience
- 5+ years of product marketing, partner marketing, or similar go-to-market experience
Education Level
- Bachelor's degree in marketing/business or related discipline
Salary/Compensations
- $95,000 to $124,000
Benefits
- Performance-based bonuses
- Flexible benefits starting from day one
- Choice of a health spending account (HSA) or personal spending account (PSA)
- Profit-sharing programs with company match
- Defined contribution pension plan
- Unlimited access to Coursera
- Mentorship programs
- Internal gig marketplace
- Employee & Family Assistance Program
- 24/7 virtual healthcare
- Workplace wellness initiatives
- Work from Abroad program
- Paid time off programs
- Company-wide recognition programs
- Exclusive banking perks from RBC & BMO
- Great employee discounts
About the Company
- Moneris is the original Canadian fintech, powering businesses from small merchants to large enterprises with commerce solutions, expert knowledge, and local support.
- For 25 years, Moneris has been a trusted partner for Canadians, supporting businesses in starting online, expanding physically, and connecting with customers.
- Moneris is committed to powering Canadian commerce and empowering its people by providing resources, opportunities, and an inclusive environment for career development and positive impact.
- Moneris is recognized as a 5-Star DEI Employer, reflecting a commitment to an inclusive and welcoming workplace.
Equal Opportunity
- We welcome and encourage applications from Indigenous peoples, people of colour, people with disabilities, people of all genders, sexual orientation and intersectional identities.
- We acknowledge that people from equity-deserving groups are less likely to apply unless they feel they meet all requirements. We encourage you to apply and share transferable experience.
- All AI outputs are reviewed and validated by our recruitment team.
