About the Role
We are seeking an experienced paid search professional to lead paid search strategy for a diverse client portfolio, driving an innovative and future-focused approach to the channel. This role involves managing and mentoring a team, setting high standards for delivery, and fostering career growth for junior members.
Responsibilities
- Lead the development of intelligent, innovative paid search strategy across clients in various verticals and budget levels.
- Own the delivery of assigned paid search accounts, meeting and exceeding KPIs with a growth mindset.
- Proactively identify growth and efficiency opportunities by understanding client businesses, overseeing search development plans with a long-term vision.
- Partner with Planning Directors to grow client spend and accounts, lead the channel testing roadmap, and align search strategy with broader business objectives.
- Manage, mentor, and develop junior team members.
- Collaborate with fellow PPC Account Directors to share insights, challenge thinking, and build a best-in-class search team.
- Challenge clients, briefs, and self to ensure mutually rewarding relationships and first-class media output.
- Compile campaign reviews and forward-looking recommendations, focusing on insights and next steps.
- Stay updated on industry developments and technology, acting as a paid search thought leader within the agency.
Requirements
- 5+ years of relevant experience across Google Ads, Google Analytics, and SA360.
- Strong experience with Prisma or a similar media buying platform.
- Proven experience managing and developing a team.
- Excellent client management skills with strong written and verbal communication.
- Analytical mindset, capable of manipulating complex data sets to extract insights.
- Ability to multitask and oversee simultaneous campaigns with tight deadlines.
- Omnichannel outlook and a solid understanding of the wider digital media landscape.
- Proactive, solutions-focused, and ambitious approach; a self-starter willing to go the extra mile.
Skills
- Paid Search Strategy
- Google Ads
- Google Analytics
- SA360
- Media Buying Platforms (e.g., Prisma)
- Team Management
- Client Management
- Data Analysis
- Campaign Management
- Digital Media Landscape
- Omnichannel Marketing
Location
- Hybrid
Work Type
- Hybrid
- Full-time
Experience Level
- 5+ years relevant experience
- Experienced
Benefits
- Hybrid working (3 days in office)
- Annual bonus
- Study leave for professional qualifications
- Annual agency conference abroad
- Company pension
- Health insurance
- Death-in-service cover
- 1 paid volunteer day per year
- Cycle to work scheme
- Access to MSQ Global team and offices
- Free bar every Thursday
