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About the Role

Connect is me&u's marketing and CRM product, and this role is how we help it grow. You'll be the commercial and product expert who makes sure Connect is clearly understood, confidently positioned and consistently sold across our customer base and new markets. Sitting at the meeting point of Product, Go-To-Market, Customer Success and Partnerships, you'll build the enablement, plays and partnerships that turn Connect into a scalable growth engine. This is a Sydney or Melbourne-based role on our ANZ team, working across the business and directly with priority customers and partners.

Responsibilities

Be the internal expert on Connect - its functionality, ideal customers, best-fit use cases and commercial opportunities - and turn that knowledge into clear guidance for Sales, Account Management, Onboarding, Support and Partnerships.
Build the enablement that helps GTM teams sell Connect with confidence: pitch decks, discovery questions, talk tracks, objection handling, demo guidance, case studies and competitor positioning.
Support complex, high-value Connect opportunities alongside Sales, Account Management and Partnerships - joining customer conversations, shaping solutions and helping build the commercial case.
Grow the existing Connect base through a scalable, segment-led approach - building repeatable plays for adoption, expansion and retention, and running programs like webinars, customer education and value reviews.
Own the relationship and growth strategy for a select set of priority stand-alone Connect customers, with structured account plans focused on adoption, retention and expansion.
Identify and develop reseller, referral and strategic partnerships that open new routes to market for Connect, and build the proposition and enablement that make those partnerships work.
Create a structured feedback loop between customers, GTM and Product - turning market signals into clear, commercially-framed input that shapes the roadmap.
Spot cross-sell pathways from Connect into other me&u products, and help customers grow into what's next.

Requirements

Around 5 years' experience in a commercial, customer growth, partnerships, product specialist or customer success role.
Experience with marketing automation, CRM or customer data products.
A track record of growing a portfolio of customers, ideally including multi-site groups.
Exposure to both new business and existing-customer growth, rather than being purely acquisition-focused or purely service-focused.
Confidence supporting complex commercial conversations, product demos, discovery sessions or solution design.
Comfort building process, documentation and repeatable plays in a scaling environment, rather than inheriting a fully mature operating model.
Experience working with partners, resellers, referral channels, POS providers, agencies or strategic ecosystem partners.
Background in hospitality, retail or another multi-site industry.
Familiarity with using AI tools to work faster and lift the quality of enablement, analysis and customer programs.

Skills

marketing automation
CRM
customer data products
commercial conversations
product demos
discovery sessions
solution design
process building
documentation
repeatable plays
partnerships
resellers
referral channels
POS providers
agencies
ecosystem partners
hospitality
retail
AI tools

Location

Sydney
Melbourne

Work Type

remote-friendly

Experience Level

Around 5 years' experience

Benefits

inclusive leave options
day-to-day work times to suit your routine
mental health days
support programs

About the Company

When it comes to food experience, me&u helps you always feel like a local. The company's vision is to bring that feeling to everyone, anywhere - so no matter what neighbourhood you live in or visit, you'll always know the perfect place to go and exactly what to order.
me&u is used by 6000+ bars, pubs, and restaurants to create memorable guest experiences and grow their brands.
With 200 staff in five countries, and headquartered in Melbourne, Australia, me&u is the consolidation of two leading hospitality technology companies: Mr Yum and me&u, who merged in November 2023.

Equal Opportunity

We're committed to growing and empowering an inclusive me&u community. That's why we actively encourage applications from candidates from all backgrounds, experiences, and perspectives. If you require accessibility assistance at any stage of the process, please let us know.