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About the Role

Lead local oncology brand marketing strategy and execution for commercialized indications and future launches, collaborating with cross-functional teams, Medical Affairs, and Sales. This role supports Regeneron's Japan business and offers the opportunity to contribute to a fast-growing, science-driven organization making a meaningful difference to patients worldwide.

Responsibilities

• Lead the local brand planning process, analyzing competitive landscape and promotional opportunities.
• Develop customer-focused, differentiated messages for key target audiences across the oncology portfolio.
• Drive external collaborator engagement plans, including national congresses and HCP meetings.
• Partner with Medical Affairs to create and agree an aligned brand strategy.
• Manage local promotional materials and budget in line with approved spend and compliance standards.
• Collaborate confidently across cross-functional and cross-regional teams to align strategy.
• Take ownership to drive the business within a start-up organization.
• Adapt with a flexible mindset in a complex, rapidly changing environment.

Requirements

• Bachelor's degree.
• 8–10+ years of biotech or pharmaceutical brand marketing experience.
• Business-level English language skills, written and spoken.
• Working knowledge of local healthcare compliance codes and regulations governing promotional activities.
• Expertise managing advertising agencies and suppliers, and developing annual budgets.
• Excellent planning, prioritization, communication, and presentation skills.
• Oncology sales and marketing experience preferred.
• Product launch experience preferred.
• Science background preferred.

Skills

• Brand marketing
• Marketing strategy
• Market analysis
• Message development
• Collaborator engagement
• Budget management
• Cross-functional collaboration
• Cross-regional collaboration
• Advertising agency management
• Supplier management
• Planning
• Prioritization
• Communication
• Presentation

Location

• Japan

Work Type

• Hybrid

Experience Level

• Senior Manager
• 8-10+ years

Education Level

• Bachelor's degree

Benefits

• Annual bonuses or other incentive plans
• Equity awards
• Pension or retirement benefits
• 401(k) company match
• Health and wellness programs
• Fitness centers
• Insurance benefits (e.g. medical, dental, vision, life and disability)
• Paid time off
• Family support benefits

About the Company

• Regeneron uses science and innovation to develop life-changing medicines for people with serious diseases.
• Regeneron is a leading biotechnology company that invents life-transforming medicines for people with serious diseases.
• Founded and led for over 30 years by physician-scientists, our unique ability to repeatedly and consistently translate science into medicine has led to nine FDA-approved treatments and numerous product candidates in development, almost all of which were homegrown in our laboratories.
• Our medicines and pipeline are designed to help patients with eye diseases, allergic and inflammatory diseases, cancer, cardiovascular and metabolic diseases, neurology, infectious diseases and rare diseases.
• Regeneron is also proud of award winning culture of innovation, being recognized as a Great Place to Work in 2021, Fast Company’s Best Workplace for Innovators in 2020, and Forbes JUST companies in 2020, among others.

Equal Opportunity

• Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof), sex, sexual orientation, gender identity or expression, gender reassignment, marital or civil partnership status, civil status, pregnancy or parental status, age, disability, nationality, citizenship status, ethnic or national origin, membership of the Traveler community, familial status, genetic information, military or veteran status, or any other characteristic protected under applicable law.
• Where required, we will provide reasonable accommodation to applicants with known disabilities or chronic illnesses during the recruitment process, unless such accommodation would impose undue hardship.