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About the Role

We are looking for a Senior Data Strategist to join Translation, an award-winning independent creative solutions company that helps ambitious brands harness the power of culture to solve their biggest challenges.

Responsibilities

• Establish deep knowledge of client businesses to make relevant, measurable, and impactful strategic recommendations
• Lead the ideation, development and execution of measurement strategies and frameworks across a portfolio of client accounts
• Build and maintain dashboards to meet multiple client team needs
• Lead development and ensure accuracy of on-going performance marketing reports

Requirements

• Ability to understand database creation and maintenance of data systems, ensuring completeness and accuracy of inputs and performing quality checks throughout.
• Experience with social data tools (e.g., Brandwatch)
• Ability to research and drive initiatives independently with a strong sense of discipline and responsibility
• Confidence communicating findings and methodology with senior executives and teammates with conviction
• Ability to translate complex, mathematically-based and/or abstract ideas into solid, tangible expressions
• Excellent verbal and written communication skills, and an ability to prepare clear and concise client-ready documents
• Have a curious mind and a passion for understanding what drives consumers & culture
• Aptitude for data visualization
• Strong problem-solving skills, demonstrating the ability to thrive in uncertain situations
• 4+ years of experience in digital media analytics, insights, or marketing science
• Proven ability to analyze datasets and develop actionable insights
• Experience evaluating creative and campaign performance against audience data
• Experience identifying KPIs and measuring marketing effectiveness
• Strong written and verbal communication skills
• Curiosity and passion for understanding consumer behavior and culture
• Experience working with media performance and analytics platforms
• Experience developing and programming surveys or questionnaires
• Experience presenting findings to clients or senior stakeholders
• Creative thinking in data collection, manipulation, and application
• Track record of cross-functional collaboration (strategy, media/sales, creative)
• Experience conducting ethnographies or qualitative consumer research
• Demonstrated cultural fluency and experience generating insights that authentically reflect African American consumer behaviors, values, and cultural influence

Skills

• Social data tools (e.g., Brandwatch)
• Data visualization
• Problem-solving
• Digital media analytics
• Insights
• Marketing science
• Data analysis
• KPI identification
• Marketing effectiveness measurement
• Consumer behavior understanding
• Media performance platforms
• Analytics platforms
• Survey development
• Questionnaire programming
• Creative thinking
• Data collection
• Data manipulation
• Data application
• Cross-functional collaboration
• Qualitative consumer research
• Cultural fluency

Location

• NY/CA

Work Type

• Four days in the office
• One day remote

Experience Level

• Senior
• 4+ years of experience

Salary/Compensations

• $100,000 - $125,000

Benefits

• Bonus
• Stock options
• 401k match

About the Company

• We are an award-winning independent creative solutions company that aspires to be the most culturally influential company in the world.
• We help ambitious brands harness the power of culture to solve their biggest challenges.
• As a unique mix of experts in culture, technology, and storytelling, we are united by a passion to grow brands in ways that advertising alone can never do.
• We are an entrepreneurial business – not a traditional “ad agency.” That means we value resourcefulness and tenacity just as much as we value creativity and intelligence.
• We’re unapologetically ambitious!
• UnitedMasters Inc. represents the creative solutions company, Translation, and the leading software and services platform for independent creators, UnitedMasters.
• UnitedMasters enables ownership, exposure, and new paths for financial return for independent creators, while Translation helps brands leverage the power of contemporary culture to achieve transformational growth.
• Combined, UnitedMasters, Inc. is the world’s leading marketplace for cultural capital, connecting independent artists and brands to realize a future in which all creators own their future.
• Backed by Alphabet, Andreessen Horowitz, and Apple, UnitedMasters, Inc. is reimagining how brands and artists come together to tell their stories, build profitable growth, and push culture forward.