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About the Role
Gridline is seeking a Director of Marketing with a heavy Product Marketing DNA to define how Gridline is perceived in the market. You will be the architect of our brand voice, positioning, and content strategy and work cross-functionally with RevOps and Sales. Your mission is to take our complex fintech infrastructure and translate it into a compelling, high-trust narrative that resonates with RIAs, GPs, and private banks. You will build an AI-augmented marketing engine, using all sorts of automations to scale content production without sacrificing precision. This is an amazing opportunity to join Gridline at this inflection point and make a real impact.
Responsibilities
- Implement workflows to accelerate the production of high-caliber thought leadership, white papers, and case studies while maintaining institutional-grade accuracy.
- Own the core messaging frameworks for our platform, ensuring a distinct and defensible brand voice across all target segments.
- Build collateral, from pitch decks and one-pagers to microsites, that empowers sales teams to close complex enterprise deals.
- Partner closely with Product and Sales teams to manage the go-to-market strategy for new features, ensuring clear value articulation and market readiness.
- Oversee digital presence and external communications, ensuring consistent, high-standard execution across all marketing channels.
- Leverage AI tools for competitive intelligence, market research, automations, and SEO optimization to keep positioning ahead of market shifts.
Requirements
- At least 7 years of marketing experience, with at least 5 years specifically in Product Marketing within B2B SaaS.
- Mastery of technical writing, sales enablement, and a major CRM.
- Proficiency in using AI tools (e.g. Gemini, Claude) to scale creative and research workflows.
Skills
- Product Marketing
- B2B SaaS
- Fintech
- Wealthtech
- Technical Writing
- Sales Enablement
- CRM
- AI Tools (Gemini, Claude)
- Content Strategy
- Brand Positioning
- Digital Marketing
- SEO Optimization
Location
- Atlanta, GA
Work Type
- Hybrid
Experience Level
- 7+ years marketing experience
- 5+ years Product Marketing experience
Salary/Compensations
- $150,000 - $175,000 a year
Benefits
- Competitive salary
- Equity
- Flexible PTO
- Robust medical, dental, and vision coverage
About the Company
- Gridline is redefining how private markets operate, making them faster, smarter, and more accessible.
- We are setting a new standard by building the Turnkey Alternatives Management Platform (TAMP) to help wealth managers run private market programs at scale.
- As a ledger-native system of record, Gridline provides a single source of truth that tracks the entire investment lifecycle down to the transaction layer.
- Our team brings deep experience across both enterprise technology and alternative investments to build the infrastructure layer the industry has always lacked.
- Backed by an $18.5M Series A led by FINTOP, we are creating the systems and structuring the data required to define the next generation of private market investing.
Equal Opportunity
- Gridline is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status or any other characteristic protected by applicable law.