About the Role
At Gradial, we’re building AI that transforms how enterprise marketing teams create, manage, and scale content. As a Business Development Representative, you’ll play a critical role in introducing that vision to the market by creating opportunities with some of the world’s leading brands. This role emphasizes finding signal through research, personalized outreach, and genuine conversations, utilizing AI as a force multiplier. You will have the freedom to test new ideas, influence outbound strategy, and shape our go-to-market approach, with opportunities for career growth within the company.
Responsibilities
- Build pipeline by identifying high-value accounts, researching buying committees, and uncovering business initiatives.
- Develop personalized outbound campaigns across email, phone, LinkedIn, and other channels, prioritizing relevance and quality.
- Use AI-powered tools including ChatGPT, Claude, Clay, LinkedIn Sales Navigator, Outreach, and HubSpot to accelerate research, improve personalization, and refine prospecting.
- Qualify inbound and outbound opportunities through discovery to uncover business priorities, marketing challenges, and buying readiness.
- Represent Gradial at conferences, customer events, and industry networking opportunities to build relationships and generate pipeline.
- Partner closely with Marketing and Account Executives to refine messaging, share market insights, and identify new opportunities.
- Continuously test new outreach strategies, messaging, and AI-assisted workflows to improve conversion rates.
- Maintain accurate account activity and pipeline data, ensuring every customer interaction sets up the next stage of the sales process for success.
Requirements
- 2-4 years of experience in business development, sales development, or another outbound-focused SaaS sales role with a history of consistently generating qualified pipeline.
- Experience building prospect lists, identifying buying signals, and creating personalized outreach to enterprise decision makers.
- Confidence engaging senior marketing, digital, operations, and business leaders through phone, email, LinkedIn, and live conversations.
- Hands-on experience with HubSpot, Outreach, LinkedIn Sales Navigator, and modern prospecting platforms.
- Experience incorporating AI tools such as ChatGPT, Claude, Clay, or other LLMs into daily workflow to improve research, productivity, and outreach quality.
- Strong written and verbal communication skills with the ability to simplify complex ideas and build credibility quickly.
- A naturally curious, resourceful, and resilient mindset.
- Willingness to travel to conferences and industry events.
Skills
- AI tools
- ChatGPT
- Claude
- Clay
- LinkedIn Sales Navigator
- Outreach
- HubSpot
- Prospecting
- Personalized outreach
- Sales strategy
- Communication
Location
- Remote
Work Type
- Full-time
Experience Level
- 2-4 years
Salary/Compensations
- $125,000 – $140,000
Benefits
- Performance-based bonuses
- Equity awards
- Medical insurance
- Dental insurance
- Vision insurance
- 401K retirement plan
- Paid time off
- Paid sick leave
About the Company
- Gradial helps marketers and creatives move from idea to execution faster.
- Our platform turns intent into action, automating website updates, design system migrations, and ongoing content optimization while preserving brand integrity across every touchpoint.
- Backed by leading investors, we’re building software that adapts to the user, not the other way around.
- We move with urgency, operate with ownership, and solve hard problems from first principles.
- If you want to do ambitious work, take real responsibility, and help define the future of AI-native content operations, you’ll do your best work here.
- As an AI-first company, we prioritize AI literacy as a core competency in our hiring decisions.
Equal Opportunity
- Applicants who require reasonable accommodation to participate in the application or interview process should contact us at careers@gradial.com to request assistance.
