About the Role
As CRM Executive, you will help deliver high-impact, multi-channel campaigns designed to drive customer engagement, entries and revenue. You will support the evolution of personalised customer journeys while helping to create meaningful customer experiences across email, SMS, push notifications and emerging channels.
Responsibilities
- Planning, building and delivering CRM campaigns that support the continued growth of Make Me A Winner.
- Building and deploying CRM campaigns across email, SMS and other digital channels.
- Supporting campaign segmentation, targeting and reporting.
- Assisting with lifecycle and automated customer journeys.
- Collaborating with creative, marketing and commercial stakeholders.
- Monitoring campaign performance and identifying opportunities for optimisation.
- Ensuring campaigns meet brand, compliance and data standards.
- Contributing campaign ideas and helping improve customer engagement strategies.
- Maintaining high standards of quality and attention to detail throughout campaign delivery.
Requirements
- Previous CRM, email marketing or lifecycle marketing experience.
- Experience working in fast-paced, high-volume environments.
- Strong commercial mindset with an understanding of customer engagement.
- Experience using CRM platforms and campaign management tools.
- Ability to manage multiple priorities and meet deadlines.
- Strong attention to detail.
- Excellent communication and collaboration skills.
- Experience with Braze would be highly advantageous.
- Multi-channel CRM experience is desirable.
Location
- Manchester
Work Type
- Permanent
- Hybrid Working
Benefits
- 28 days holiday, bank holidays & 2 volunteer days.
- Access to Bauer Academy.
- Enhanced Maternity/Adoption, Paternity and Shared Parental Leave Pay.
- Opportunity for flexible working.
About the Company
- Bauer Media Group is a media business focused on creating content that matters to millions of people across Europe.
- Their offering extends from print and online publishing to audio broadcasting and entertainment, alongside investments in other media related sectors.
- They are one of Europe’s largest Publishers with over 500 million copies sold each year.
- They operate over 150 radio and podcast brands in nine countries, reaching over 61 million listeners weekly.
- Family-owned in the 5th generation, Bauer Media focuses on the long-term, with a consumer-first mindset that guides them across their diverse portfolio.
- Their workforce of 12,000 shares a common purpose: to deliver content and services that enrich people‘s everyday lives.
Equal Opportunity
- International employer and equal opportunities are important.
- Welcome everyone in their uniqueness, regardless of e.g. religion, gender, skin color, disability.
- Committed to ensuring our recruitment process is inclusive and accessible to all.
- If you have a disability or a long term health condition, and need us to make any reasonable adjustments or do anything differently during any stage of the recruitment process, please let us know by emailing careershub@bauermedia.co.uk.
