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About the Role

The Creative Strategist develops and ensures the fulfillment of the creative pipeline based on company SOPs. This role translates performance goals and audience insights into clear, testable creative direction to drive measurable growth, owning the creative strategy from ideation through execution and analysis. Success is measured by generating repeatable creative learnings, accelerating testing velocity, and improving concept-level performance through disciplined strategy, collaboration, and reporting. The primary goal of this role is Revenue and Retention Focused.

Responsibilities

Define winning beliefs & angles, map into archetypes, align with Creative Strategy OS.
Plan what to test next (angles, archetypes, formats), aligned with Media Buyer & Director of Performance priorities.
Create creative requests, manage status inside the Creative Pipeline, and coordinate with the Edit Crew.
Maintain dossiers, IDs, folders, and creative trackers.
Deliver creative insights for internal optimization notes and client-facing reports.
Read Atria/Cometly reports for concept-level learnings (by angle & archetype).
Sync with Media Buyers & Project Managers on priorities, timelines, and issues.
Apply Mindset Marketing Playbook to every new brief (relatability, beliefs, objections).

Requirements

2–5 years of experience in creative strategy, performance marketing, or content strategy within an agency or fast-growth marketing environment.
Experience working closely with media buyers, performance teams, or paid social campaigns, and understanding how creative impacts CPA, CTR, and scale.
Understanding of core performance marketing concepts like funnels, angles, hooks, testing frameworks, and creative iteration.
Ability to translate data and insights into clear creative direction, briefs, and test plans.
Highly organized and detail-oriented with experience managing creative pipelines, asset tracking, and documentation.
Comfortable working inside tools like Monday, Google Sheets, and Drive.
Experience using AI tools to accelerate ideation, analysis, and documentation.

Skills

Creative Strategy
Performance Marketing
Content Strategy
Data Analysis
Project Management
Asset Management
Reporting
Collaboration
Communication
Organization
Detail-oriented
AI Tools

Location

Remote

Work Type

Full-Time
1099

Experience Level

2-5 years

Salary/Compensations

$50,000-$65,000
Bonuses: up to $15,000

About the Company

Completely disrupt the affiliate industry bringing transparency to affiliates.
Expose every “other network” for putting out unproven offers.
Bridge the gap between brands and media buyers that want growth.