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About the Role

Hasbro's EMEA Licensed Consumer Products team is seeking a Product Development Specialist to manage the creation and approval of licensed products in apparel, accessories, footwear, bags, and lifestyle categories, ensuring brand authenticity and consumer excitement.

Responsibilities

• Own key parts of the product development process from concept through to final approval.
• Review submissions for graphics, colour, materials, trims, print technique, packaging, and overall execution.
• Prepare clear, constructive feedback in partnership with the Product Development Manager and creative team.
• Ensure submissions meet Hasbro's brand standards, creative direction, and legal requirements.
• Track the approval process end-to-end, including comments, revisions, samples, and next steps.
• Contribute product inspiration, trend boards, and creative decks for partners.
• Review line plans, range presentations, samples, CADs, artwork, and packaging.
• Spot opportunities to raise creative quality and strengthen licensed product ranges.
• Apply Hasbro style guides and franchise direction to keep products authentic and relevant.
• Work across multiple Hasbro brands, including preschool, games, action, fantasy, and lifestyle-led properties.
• Stay current on fashion, retail, and consumer trends across EMEA.
• Share relevant product, retail, and competitor examples with the team.
• Research new product ideas, materials, finishes, and fashion-led executions.
• Bring cultural awareness to how Hasbro brands show up at retail.
• Communicate directly with licensees, agents, and retail partners throughout development.
• Give partners access to creative assets, style guides, and approval information.
• Take part in creative kick-offs, product reviews, range meetings, trade shows, and retailer presentations.
• Keep clear records of actions and follow-ups from partner meetings.
• Build strong working relationships through timely, clear communication.
• Maintain product trackers, approval records, and sample logs.
• Keep samples, references, and digital files organized.
• Use internal approval tools accurately and flag issues early.
• Suggest improvements to team processes and communication.
• Help the Product Development Manager and EMEA creative team with day-to-day delivery.

Requirements

• A genuine interest in fashion, product development, licensed consumer products, pop culture, or retail.
• A good eye for product detail — colour, graphics, materials, layout, construction, and packaging.
• Comfortable managing multiple tasks, deadlines, and updates.
• A clear communicator who can turn feedback into concise notes and actions.
• Collaborative and curious, with an interest in building product judgement in licensing.
• Some experience in fashion, apparel, accessories, footwear, lifestyle products, licensed consumer products, design, buying, or merchandising.
• Understanding of product development from concept through to approval, sampling, or production.
• Good knowledge of fashion, lifestyle, retail, and consumer trends.
• Able to review product details, give clear feedback, and work with creative assets, style guides, samples, and approval systems.
• Good organization, attention to detail, and written and verbal communication skills.
• Working knowledge of Microsoft Office, especially PowerPoint and Excel.
• Experience with entertainment, gaming, toy, character, lifestyle, or fandom-led brands is advantageous.
• Familiarity with licensed product approval systems, tracking tools, Adobe Creative Suite, or trend/product presentation materials is advantageous.
• Knowledge of print techniques, fabrics, trims, packaging, garment construction, sustainability, ethical sourcing, compliance, or quality standards in softlines is advantageous.

Skills

• Product development
• Product approvals
• Creative feedback
• Brand standards
• Trend analysis
• Partner communication
• Microsoft Office (PowerPoint, Excel)
• Adobe Creative Suite (advantageous)
• Print techniques (advantageous)
• Fabric knowledge (advantageous)
• Garment construction (advantageous)
• Sustainability (advantageous)
• Ethical sourcing (advantageous)
• Compliance (advantageous)
• Quality standards (advantageous)

Location

• London, UK
• Uxbridge, UK

Work Type

• Hybrid

Experience Level

• Some experience in fashion, apparel, accessories, footwear, lifestyle products, licensed consumer products, design, buying, or merchandising.
• Understanding of product development from concept through to approval, sampling, or production.

Benefits

• Annual and long-term incentives
• Health & Wellness
• Time Off to Recharge
• Financial Well-being
• Life & Family Support
• Volunteer and Community Initiatives
• Learning & Development
• Exclusive Perks

About the Company

• At Hasbro and Wizards of the Coast, we take play seriously.
• We’re looking for curious adventurers ready to find their party, fueled by imagination and drive to build what’s never been built before.
• You’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play.
• This is your chance to shape legendary play that lasts a lifetime.