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About the Role

As a Social Media Producer, you will be a core part of the creative process, working closely with creative strategists and the paid media team to turn strong ideas into high-performing content. This is a hands-on role for a producer who understands what makes creative effective and enjoys bringing ideas to life quickly. You will produce social-first creative designed to perform across paid channels, with speed, iteration, and learning at the centre of how we work. While the role is social-first, you will also support performance-led TV creative, applying the same test-and-learn mindset used in paid social. You will have budget to work with and the autonomy to deploy it thoughtfully, approaching projects of all sizes with a clear view of return on investment. This role reports to the Head of Creative Production and works closely with the broader creative and growth teams.

Responsibilities

Produce social-first creative end to end, from ideation through to execution, primarily across Meta, TikTok, and YouTube, with opportunities to support performance-led TV creative
Work closely with creative strategists, designers, copywriters, editors, and paid media managers to shape ideas and plan shoots that translate strategy into high-performing creative
Lead and manage shoots, keeping production lightweight, efficient, and optimised for speed, volume, and performance
Build and improve workflows that enable fast, repeatable creative production across channels
Source, brief, and collaborate with creators, KOLs, and Juniper patients to produce authentic, social-native content
Use performance insights, audience feedback, and platform trends to inform new creative ideas and testing opportunities
Own creative production budgets for your projects, including forecasting, tracking spend, and reporting on cost per asset to inform future planning and optimisation
Make practical production decisions that balance creative ambition, speed, and performance outcomes
Manage multiple projects in parallel, prioritising effectively to meet deadlines while maintaining a high bar for creative quality

Requirements

4+ years experience in social, content, creative production, or performance-focused roles
Experience producing content for paid social environments
Strong understanding of UK audiences and social platforms
Comfortable working in fast-paced, iterative environments
Strong organisational skills and attention to detail
Collaborative, proactive, and comfortable working cross-functionally
Cares about creative quality and effectiveness and takes pride in making good ideas happen efficiently

Skills

Figma
CapCut
Adobe Premiere

Location

Old Street

Work Type

Hybrid

Experience Level

4+ years

Benefits

Employee options program
Annual development budget
3 days of professional development leave
Private health insurance through Vitality or monthly wellness allowance
25 days of holiday
Enhanced parental leave
Work from anywhere 3 weeks out of the year
Vibrant office culture with regular socials, clubs, after-school sport, and seasonal events

About the Company

Eucalyptus is on a mission to make good health last a lifetime, building better long-term care.
Eucalyptus is now part of Hims & Hers, the global leader in personalised health and wellness.
Euc is the company behind Juniper, one of the world's largest weight-management programs combining GLP-1 medication with personalised nutrition, movement support, and clinician-led care.
Our published clinical research shows that our combined clinical and behavioural approach helps patients lose significantly more weight during their treatment with Juniper by four times.
Euc is also behind a growing family of digital healthcare clinics (Pilot, Kin, Software) across men’s health and well-being, fertility, and skincare.
Our goal for the next three years is to support 1 million patients globally to live better for longer.
We’re launching into new conditions, demographics, and geographies as we build a truly preventive healthcare ecosystem.
We’re on the path to becoming the world’s largest international digital healthcare company.
We will deliver work that directly shapes patient outcomes and scales evidence-based care across markets.
You will have high ownership, continuous feedback, and dedicated development support.
You will collaborate with talented peers to solve complex clinical and operational problems at scale.

Equal Opportunity

At Eucalyptus, we value individuals from all backgrounds, experiences, and perspectives, and we embrace the unique qualities each person brings.
When you apply, please let us know of any reasonable adjustments you may need during the interview process.
We use AI-assisted tools across our business to help our teams work more efficiently, including within our recruitment process. These tools support our team — all hiring decisions are made by real people, and every application is reviewed by a member of our recruitment team.