About the Role
You will turn strategist briefs into content that earns attention and citations across channels where your audience and AI models look. You'll write FAQs, mid-form and long-form articles, and content designed to travel across owned and unowned channels, engineered to perform in traditional search and be retrieved and cited by AI models. The briefs will be fully formed, allowing you to focus on bringing them to life.
Responsibilities
- Write FAQs, mid-form and long-form articles, and supporting content from detailed strategist briefs.
- Create content built to perform across owned and unowned channels, from a brand's own site to third-party places that shape how an entire category gets cited.
- Apply SEO best practices and the GEO methodology, so every piece is built both to be found and to be cited.
- Write for B2B decision-makers and practitioners, with copy that is clear, concrete, and grounded in the outcome it drives.
- Collaborate with the digital strategist and creative team inside our Share of Model pod, and deliver on sprint timelines without trading away quality.
Requirements
- 6+ years writing copy, with strong B2B experience.
- A portfolio that shows range and rigour, and writing that reads naturally while still doing the SEO job it needs to do.
- Comfort working from structured briefs and keyword targets, and the discipline to turn quality work around at pace.
- Demonstrated understanding with SEO best practices and content fundamentals.
- Send resume, a cover letter, and a few writing samples. For each sample, explain how it was built for both search discoverability and real user value.
Skills
- SEO writing
- Content creation
- B2B writing
- Writing for AI models
- Writing for search discoverability
- Writing for user value
Location
- Canada
Work Type
- Contract
- Monthly retainer
- Full-time (potential for conversion)
Experience Level
- 6+ years
About the Company
- AI models now decide who gets recommended, considered, and chosen, and Podium IQ is the platform built to win in that environment.
- Podium IQ shows enterprise brands exactly where they're invisible in AI answers, and then ships the content that makes them visible, so intelligence and execution live in one place.
- Works with leading brands across financial services, consumer technology, and sport.
- Moves at the speed the category demands.
