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About the Role

Lead a dynamic event team for an exciting Planters activation at Toronto Blue Jays games, overseeing interactive games, product sampling, and fan experiences.

Responsibilities

• Lead all on-site event operations and serve as the primary point of contact.
• Coordinate event setup, execution, and teardown.
• Supervise and support the Brand Ambassador team.
• Manage product inventory, sampling supplies, and activation assets.
• Assist with fan engagement, product sampling, and interactive games.
• Step into Brand Ambassador responsibilities as needed.
• Maintain a clean, organized, and safe activation space.
• Troubleshoot operational issues and communicate updates.
• Ensure the activation runs smoothly and delivers an exceptional experience.

Requirements

• Previous Team Lead experience in experiential marketing, promotions, events, retail, hospitality, or customer service is an asset.
• Strong leadership, communication, and organizational skills.
• Comfortable leading a team in a fast-paced, high-energy event environment.
• Outgoing and confident interacting with the public.
• Reliable, professional, and solution-oriented.
• Comfortable assisting with event setup, execution, teardown, inventory management, and overseeing all activation responsibilities.
• Able to engage fans while promoting Planters products.
• Must be available for mandatory virtual training on July 21 and both activation dates.

Skills

• Leadership
• Communication
• Organization
• Team Management
• Customer Engagement
• Problem-Solving

Location

• Rogers Centre, Toronto, ON

Work Type

• Event Staff
• Contract

Experience Level

• Team Lead

About the Company

• Brand Momentum is a nationally integrated leader in Sales, Marketing, and Retail, with headquarters in Toronto.
• We foster authentic and enduring human connections across the nation.
• A three-time winner of Canada's Top 100 Best Workplaces® and one of Canada's fastest-growing companies.
• We take pride in our commitment to Goodness, a core value that drives everything we do.
• We build authentic connections across Canada.
• We are more than a Sales, Marketing, and Retail agency—we are a community.
• We focus on long-term success by combining innovation, quality, and a fun, supportive culture.
• We deliver on our promises by providing exceptional value to both our clients and our people.
• Guided by integrity, respect, and empowerment, we create an environment where everyone can thrive.
• We are also committed to sustainability and actively work to reduce our environmental impact.
• We foster a diverse and inclusive workplace that celebrates different perspectives and experiences.

Equal Opportunity

• Brand Momentum is committed to providing accommodations for people with disabilities. Accommodations are available upon request. Please contact our Human Resources department for more information.