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About the Role

As Marketing & Communication Director, you will be the driving force behind the Maison’s success in the UK&I market. You’ll take the global vision and regional priorities and make them resonate locally, crafting and executing action plans that capture the market’s unique specificities. Your passion for the brand will translate into tangible results, fuelling brand equity, igniting awareness, and achieving sustainable sales performance across every product category.

Responsibilities

Elaborate the 3-year action plan, in close collaboration with the region, the local ExCo, and drive the local implementation in alignment with brand guidelines, regional ambitions and local market dynamics.
Lead the deployment of 360° initiatives to strengthen brand equity and increase brand desirability within the market.
Maintain strong relationships with key press and identify opportunities for high visibility brand and creations stories in partnership with HQ and the region.
Implement the Maison image and guidelines through media plan definition and Press, PR, Ambassadorship and Events.
Plan, manage and monitor the local A&P investment budget, in coordination with regional Communication teams.
Track and analyse brand awareness and appreciation, identify areas for improvement, and implement corrective actions to achieve targets.
Analyse findings of competitive surveys to anticipate competitor actions and develop proactive action plans to maintain a competitive edge.
Oversee the execution of local product plans to achieve sales targets across product categories and channels, including product launches.
Drive the performance of product categories by supporting boutiques and specialist partners with effective product launches leveraging strong in-store visibility, impactful visual merchandising and dedicated training.
Collaborate with the local and regional Operations teams to ensure optimal stock levels for retail and wholesale channels and maximize sales potential.
Lead, inspire, and develop the Marketing & Communication team.
Encourage creativity, accountability, and excellence, while identifying and nurturing top talent in alignment with the Maison’s culture and values.
Constantly share the vision, strategy and values of the Maison to engage and motivate the team.
Define annual objectives for team members and manage team performance.
Work closely with the L&D team to define and anticipate the development needs of the team.

Requirements

Over 15 years of proven success in marketing and communication leadership.
Demonstrated ability to consistently exceed performance standards.
Strong leadership and exceptional interpersonal skills.
Ability to build and motivate high-performing teams.
Outstanding communication skills in English.

Skills

Marketing
Communication
Brand Management
Public Relations
Event Management
Budget Management
Market Analysis
Product Management
Team Leadership
Customer Focus
Commercial Acumen
Interpersonal Skills
Agility

Location

UK&I

Work Type

Full-time

Experience Level

Senior
Managerial

Education Level

Master's degree in Business Administration, Marketing, or a related field

Benefits

Energizing environment for career growth
Opportunity to contribute individual vision to a legacy of creativity
Celebration of every achievement
Meaningful connections through gratitude and mutual support
Nurturing a sense of belonging
Internal mobility as a growth accelerator

About the Company

The story of Cartier is founded on audacity and passion. For more than 170 years we have embraced a bold, pioneering spirit that continues to inspire our teams across all Métiers from our boutiques to our workshops and corporate offices.
Our 9000+ colleagues of 105 nationalities are united by a shared independent spirit and commitment to excellence, striving to continuously enrich our Maison’s heritage by pushing the boundaries of creativity.
At Cartier, you will be part of a community bound by a strong sense of responsibility, where connection, collaboration, and collective spirit thrive.
We empower individual talents, united by a shared commitment to excellence, inspired by the world's diverse cultures, to respect and enrich our unique heritage.
We believe that different perspectives fuel innovation and drive us to create exceptional experiences.