About the Role
Polsinelli is seeking a strategic, business-minded, and collaborative Business Development & Marketing Manager to support the firm's market-leading transactional practices. This role serves as a trusted advisor to practice leadership and shareholders, developing and executing marketing, business development, and client growth strategies to enhance market position, deepen client relationships, and drive revenue.
Responsibilities
- Advise Practice Group Leaders and Shareholders on growth opportunities, market positioning, competitive differentiation, and client development strategies.
- Identify opportunities to expand existing client relationships through cross-selling and interdisciplinary collaboration.
- Support Shareholders in the development of individual business development plans.
- Support strategic planning initiatives and practice retreats.
- Facilitate strategic discussions with Practice Group Leaders to ensure investments align with practice priorities.
- Lead RFP and pitch response strategy and creation of materials, including drafting targeted materials for tailored responses.
- Monitor and maintain proposal tracking database.
- Monitor and analyze legal and business market trends impacting Private Equity, M&A, Venture Capital, Capital Markets, and Corporate clients, translating insights into opportunities.
- Analyze competitor activity, league tables, market share, deal trends, and lateral movements to assess market position.
- Ensure practice-specific marketing and external content is compelling, accurate, and up-to-date.
- Lead the development, execution, and follow-up of practice-focused internal and client-facing events.
- Assist with practice-specific sponsorships, including identifying client engagement opportunities and supporting targeted follow-up.
- Collaborate with the firm’s PR team to advance profile-raising efforts.
- Support the strategy and execution of internal and external communications.
- Lead strategic pursuit of external survey, directory, award, and ranking submissions.
- Oversee the collection and organization of representative matters, deal experience, and credentials supporting transactional practices.
- Monitor the use and updating of client contacts/client team activity information within the InterAction software system.
- Perform other duties as assigned.
Requirements
- Bachelor’s degree.
- 7-10 years or more of relevant work experience in legal (Am Law preferred) or other professional services industry.
- Legal marketing experience supporting Private Equity, M&A, Venture Capital, Securities, or Corporate transactional practices strongly preferred.
- Experience developing and implementing practice-level business development strategies that support revenue growth.
- Exceptional executive presence and the ability to partner successfully with senior stakeholders.
- Strong financial and business acumen with the ability to interpret market, competitive, and client data.
- Proven leadership managing and collaborating on high-impact initiatives across multiple stakeholder groups.
- Must be responsive to inquiries from internal clients, diplomatic in answering questions or evaluating proposed ideas, and thorough when offering feedback.
- Highly organized, analytical, and results-oriented professional with excellent project management and problem-solving skills, sound judgment, and a collaborative, client-service-focused approach.
- Demonstrated client service excellence.
Skills
- Business acumen
- Communication skills
- Project management skills
- Legal marketing
- Business development strategies
- Client relationship management
- Market analysis
- Competitive analysis
- Content creation
- Event planning
- Public relations
- Internal communications
- External communications
- Data analysis
- Problem-solving
Location
- Chicago
- Nashville
- Dallas
- Boston
- Kansas City
- Atlanta
Work Type
- Full-time
Experience Level
- 7-10 years or more
Education Level
- Bachelor's degree
Salary/Compensations
- $125,000 - $200,000
Benefits
- Paid time off
- Sick time off
- Referral program
- Medical insurance and benefits
- Dental insurance
- Vision insurance
- Life insurance
- AD&D insurance
- ID Theft insurance
- Long-term disability benefits
- Short-term disability benefits
- Parking/Transit reimbursement (varies depending on location)
- 401(k) benefits
- Employee assistance benefits
About the Company
- At Polsinelli, What a Law Firm Should Be is not just our tagline, it is what we live every day. We strive to create an environment where our team members are encouraged to bring their creativity and professional passions into the workplace so that they can thrive.
Equal Opportunity
- Polsinelli PC is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected by law.
