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About the Role

As Sr. Growth Marketing Manager, Paid Acquisition & CRO, you will lead paid acquisition, conversion rate optimization, and growth experimentation across our digital marketing engine. This is a senior individual contributor role for a self-starter who thinks like both a growth strategist and a hands-on operator. You will own meaningful paid media investment and be accountable for improving qualified lead volume, conversion rates, CPQL, CAC, ROAS, and marketing-sourced pipeline.

Responsibilities

Own paid acquisition strategy and hands-on execution across Google Ads, LinkedIn Ads, Meta, retargeting, paid social, and emerging channels.
Manage campaign performance, pacing, budget allocation, lead quality, and business impact.
Optimize campaign structure, targeting, keywords, audiences, creative, and offers to improve qualified lead generation and pipeline contribution.
Own paid media budget planning, pacing, and ROI reporting in partnership with Finance, Sales and Marketing leadership.
Own the CRO roadmap across landing pages, demo request paths, forms, CTAs, and key conversion journeys.
Build and run a structured testing program across landing pages, messaging, offers, creative, forms, and funnel journeys.
Use AI tools to accelerate campaign analysis, creative testing, keyword research, audience research, competitive intelligence, and reporting.
Build repeatable growth systems that make paid acquisition, CRO, and experimentation more scalable and data driven.
Develop dashboards and recurring insights that show what is working, what is not, and where to invest next.
Partner with Product Marketing, Creative, Web, Marketing Operations, and Sales to improve campaign performance, lead quality, and pipeline outcomes.

Requirements

8+ years of experience in growth marketing, performance marketing, paid acquisition, or digital marketing with demonstrated business impact.
Deep hands-on experience with Google Ads, LinkedIn Ads, Meta, retargeting, paid social, and other digital channels.
Proven success managing meaningful paid media budgets and improving CAC, CPQL, ROAS, conversion rate, lead quality, and pipeline contribution.
Strong experience with CRO, experimentation, landing page strategy, funnel analysis, and conversion optimization.
Hands-on experience with GA4, Google Tag Manager, CRM platforms, marketing automation, ad platforms, attribution tools, dashboards, and spreadsheets.
Experience using AI tools to improve campaign optimization, creative testing, reporting, research, and workflow efficiency.
Strong analytical, communication, and stakeholder management skills.
Self-starter with strong ownership, urgency, curiosity, and the ability to operate effectively in a fast-moving environment.
Experience in B2B healthcare, medical device, SaaS, clinical technology, SMB-focused growth, or another trust-sensitive category preferred.

Skills

Google Ads
LinkedIn Ads
Meta
retargeting
paid social
emerging channels
CRO
experimentation
landing page strategy
funnel analysis
conversion optimization
GA4
Google Tag Manager
CRM platforms
marketing automation
ad platforms
attribution tools
dashboards
spreadsheets
AI tools
analytical skills
communication skills
stakeholder management skills

Location

Remote
Canada

Work Type

Remote
Full-time

Experience Level

8+ years of experience

Benefits

Full access to comprehensive benefits package from day one
Paid volunteer days
Professional Development Program with financial support

About the Company

Clarius is on a mission to make medical imaging accessible everywhere by delivering high-performance, affordable, and easy-to-use solutions powered by artificial intelligence and connected to the cloud.
The team consists of 140+ talented, innovative, and highly collaborative people.
The company is a thrice-certified Great Place to Work.

Equal Opportunity

Clarius Mobile Health is proud to be an Equal Opportunity Employer. We encourage applications from any qualified candidate regardless of ethnicity, religion, age, national origin, disability status, sexual orientation, gender identity or expression. Please let us know if you require any accommodations during the interview process.