About the Role
Build the integrated growth marketing engine that makes Serval the inevitable solution for prospects. You'll design and run multi-channel campaigns that cut through noise, spark curiosity, and drive demand across the funnel. You'll work closely with cross-functional teams to turn strategy into real-world campaigns that drive meetings, influence deals, and generate revenue.
Responsibilities
- Decide which integrated campaigns to run, their importance, and execution.
- Own end-to-end execution for email, direct mail, landing pages, and webinars.
- Partner cross-functionally to orchestrate design, content, blogs, video, paid ads, and PR.
- Write repeatable campaign playbooks that scale across audiences, use cases, and funnel stages.
- Partner closely with Sales to align campaigns to top priority accounts, competitive motions, and pipeline goals.
- Run multiple campaigns in parallel, balancing quick tests with experimental bets, and maintaining momentum.
- Track performance rigorously across engagement, meetings, pipeline influence, and revenue, using learnings to inform future campaigns.
Requirements
- 4+ years of experience in growth, demand generation, or ABM marketing, preferably selling to enterprise companies within a high-growth startup or B2B SaaS.
- Proven ability to concept, launch, and scale integrated, multi-channel marketing campaigns.
- Experience running webinars is a plus.
- Strong creative instincts paired with operational rigor and fast execution.
- Data-driven mindset with a track record of measuring, learning, and optimizing performance.
- Good attention to detail with the ability to catch what matters without getting stuck in perfection.
- Strong organizational and project management skills with the ability to juggle multiple projects without things slipping.
- Comfort working in ambiguity within a lean, high-growth environment.
Skills
- HubSpot
- Salesforce
- Unify
- Instantly
- Clay
- Framer
Experience Level
- 4+ years
Benefits
- Impact: Be a key player in shaping the success of our product and company.
- Growth: Build a fundamentally new AI product offering with the support of our experienced team and investors. Grow rapidly with the company.
- Culture: Join a culture that values innovation, ownership, accountability, and fun.
About the Company
- Serval is an AI-native automation platform transforming how enterprises operate.
- We build intelligent agents that understand real-world workflows and execute them end-to-end — replacing manual processes and rigid legacy systems with adaptive, learning software.
- Founded in early 2024, Serval is already trusted by companies like Fox, Notion, Perplexity, Vercel, and Brex to automate high-volume, high-friction operational work across their organizations.
- At the core of Serval is an agentic AI platform that turns natural language into production-grade workflows.
- Our agents don’t just respond to requests — they reason, take action across systems, and continuously improve with usage.
- What began with operational use cases has quickly evolved into a horizontal AI automation layer used across IT, HR, Finance, Security, Legal, and Engineering.
- Our mission is to eliminate repetitive, manual work across the enterprise and give teams leverage through intelligent automation.
- Long term, we’re building the universal AI operations layer — a system of agents that sits across business functions and runs the workflows that keep modern companies moving.
- We’re backed by leading investors including Sequoia Capital, Redpoint Ventures, Meritech, First Round, General Catalyst, Elad Gil, and others.
