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About the Role

Hearst Canvas is seeking an experienced Channel Manager to become the operational engine behind our new portfolio of social video brands, leading on day-to-day management, optimisation, distribution, and audience growth of our content across all major social video platforms.

Responsibilities

• Develop and own the publishing plan, and manage the daily publication of content to ensure a consistent release across all social platforms.
• Craft compelling, click-worthy titles, optimise descriptions/tags, and create compelling, high-CTR thumbnails.
• Execute data-driven strategies to increase watch time, retention, subscriber growth, and viewer engagement across all Hearst Canvas brands.
• Foster deep audience loyalty by managing comments, community tabs, polls, and interactive elements to turn channels into highly engaged communities.
• Use platform metrics to turn complex data into actionable creative insights for the production and editorial teams.
• Stay ahead of the curve on platform updates, algorithmic shifts, emerging video trends, and new formats.

Requirements

• 3+ years of hands-on experience managing and scaling high-growth YouTube channels and social video accounts (preferably within a media company, digital publisher, broadcaster, or content studio).
• Excellent understanding of the YouTube ecosystem, key social video CMS, and algorithmic discoverability.
• Highly analytical mindset with the ability to interpret platform metrics and translate them into growth strategies.
• A passion for unscripted digital content, bold creative pivots, and a fast-moving, "test and learn" startup culture.
• Proficiency with social listening tools and insights platforms, such as YouTube Analytics, VidIQ and TubeBuddy.
• Basic knowledge of Adobe Creative Suite (Premiere/Photoshop) for quick edits or thumbnail tweaks is a major plus.

Skills

• YouTube Analytics
• VidIQ
• TubeBuddy
• Adobe Creative Suite
• Premiere
• Photoshop

Location

• Hammersmith office

Work Type

• Permanent
• Hybrid

Experience Level

• 3+ years

About the Company

• Hearst Canvas is Hearst Networks’ digitally native content studio, created to develop original, scalable brands across social media, audio and emerging digital platforms, with a particular focus on YouTube.
• Built to test quickly and boldly and unlock new opportunities for the wider Hearst business, Hearst Canvas combines creative ambition with platform-first storytelling, spanning editorial development, talent, publishing and partnerships to create distinctive unscripted content for modern audiences.

Equal Opportunity

• We encourage and welcome applications from people from under-represented backgrounds and are committed to making our recruitment process inclusive and accessible to all.
• If you are invited to interview, please let us know if you require any adjustments or assistance for interviews or communications with us.