About the Role
We are seeking a Growth Specialist to accelerate revenue growth in our enterprise and public sector markets. This role involves generating high-quality leads, supporting complex sales cycles, and driving expansion within strategic accounts by conducting targeted cold calls and outreach.
Responsibilities
- Develop integrated campaigns focused on generating qualified opportunities.
- Identify and prioritize organizations aligning with our Ideal Customer Profile.
- Conduct thorough research on company initiatives, industry challenges, and potential buying signals prior to outreach.
- Initiate conversations with decision-makers and influencers through targeted cold calls and follow-up communication.
- Design and implement targeted campaigns for strategic enterprise and public sector accounts.
- Create assets and programs, such as ROI tools, case studies, and business cases, to facilitate opportunity progression.
- Collaborate with sales teams to provide messaging frameworks, pitch materials, and competitive insights.
- Conduct structured experiments to optimize campaign performance and conversion rates.
- Work with strategic partners, integrators, and industry associations to engage new enterprise audiences.
- Monitor pipeline performance and campaign effectiveness, translating insights into actionable improvements.
Requirements
- 4 to 7 years of experience in growth, demand generation, or B2B marketing.
- Experience working with enterprise-level customers and complex buying processes.
- Strong understanding of account-based marketing (ABM) and pipeline-focused marketing strategies.
- Ability to collaborate closely with sales teams and revenue leaders.
- Analytical mindset with experience using marketing and sales data to drive decisions.
- Strong project management and communication skills.
- Experience in North American markets (enterprise or public sector) is a plus.
- Experience with enterprise SaaS solutions with high ACV/ASP is a plus.
- Experience with Salesforce and growth tooling is a plus.
- Exposure to growth experimentation frameworks is a plus.
Skills
- Cold calling
- Account-based marketing (ABM)
- Pipeline-focused marketing
- Project management
- Communication
Location
- New York
- Amsterdam
- Copenhagen
- Brussels
- Frankfurt
Work Type
- Full-time
Experience Level
- Mid-level
Education Level
- Master's degree
- PhD
Benefits
- Competitive compensation packages
About the Company
- Software Improvement Group (SIG) empowers organizations to govern the software their business runs on.
- Through complete portfolio analysis and tailored strategic advice, SIG helps companies embrace AI with control, improve software quality and security by focusing strategic efforts across people, process, and technology.
- Sigrid®, its software portfolio governance platform, analyzes over 400 billion lines of code across more than 30,000 systems and 300+ technologies, offering evidence-based insights to help organizations prioritize and manage their most critical IT initiatives.
- Founded in 2000 and headquartered in Amsterdam, SIG has offices in New York, Copenhagen, Brussels, and Frankfurt.
- The company complies with leading ISO/IEC standards, including 27001 and 17025, and co-developed ISO/IEC 5338—the new global standard for AI lifecycle management.
- Combining expert consulting with over 25 years of industry-leading research, SIG is the global authority on continuous software portfolio governance.
