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About the Role

As a Sr. Manager, Strategy & Solutions, you will lead the development and execution of marketing strategies by collaborating with clients and internal teams. Your focus will be on uncovering insights and opportunities to strengthen the bond between customers and your clients' brands. You will drive customer-centric marketing strategies aimed at enhancing customer satisfaction, loyalty, and overall brand advocacy. In this role, you will work closely with cross-functional teams to boost customer engagement, retention, and revenue growth.

Responsibilities

Lead the strategic process for assigned accounts/projects, overseeing every stage from identifying opportunities to defining them, gaining insights, and authoring creative strategies.
Represent Brand Engagement for integrated new logo efforts.
Collaborate closely with the client team to unearth opportunities within client accounts, utilizing insights to shape both digital and creative strategy.
Work collaboratively to define campaign strategies, analyze and scrutinize client briefs and associated materials, identify core issues, information gaps, and success factors.
Conduct research to generate meaningful insights to guide strategies, drawing from diverse resources such as technology, culture, media, and competitive analysis.
Work collaboratively with SMEs and various experts both internally and externally as needed.
Provide advisory to the creative team throughout their design processes, ensuring alignment with strategy and business objectives.
Lead client presentations.
Demonstrate a deep understanding of audience, market and cultural trends through qualitative insights complementing quantitative data.
Evaluate both qualitative and quantitative research and insights into pre- and post-campaign analysis.
Maintain and strengthen relationships with key client stakeholders, acting as their primary point of contact for strategic matters.
Track and analyze the performance of implemented strategies, providing regular reports and recommendations for optimization.

Requirements

Experience in brand, creative and social/digital strategy to lead the strategic offering in the Brand Engagement practice.
Data-obsessed with a passion for digital and social innovation.
Experience leading and contributing to new business efforts.
Keeps abreast of trends and innovations in the marketplace.
Proven track record of building meaningful relationships as clients' advisors.
Thrives when uncovering problems to solve.
Ultra-resourceful.
Experience architecting and leading comprehensive digital and social media strategies across paid, owned, and earned channels.
Proven track record of using these capabilities to successfully anchor and win cross-practice new business pitches.
Deep expertise in digital innovation and advanced social analytics.
Ability to translate platform trends, community engagement metrics, and attribution models into actionable strategies that drive measurable brand advocacy and customer lifetime value.
Advanced understanding of clients' brands, businesses, cultures, consumers, and competitive landscapes.
Demonstrated exceptional abilities in identifying opportunities that enhance customer experiences and foster deeper engagement with clients' brands.
Proven track record of building meaningful relationships, positioning yourself as a trusted advisor to clients, and adeptly identifying and solving problems throughout the customer journey using various platforms.
Excellent interpersonal, planning, organizational, collaboration, and professional communication and presentation skills, both written and verbal, with a keen ability to deliver compelling strategies through exceptional storytelling.
Strong ability to build relationships as a core competency, both within cross-functional teams internally and externally.
Expertise that highlights agility in adapting approaches to best deliver strategies for clients.
Strong analytical and strategic thinking skills, displaying quantitative curiosity and a robust understanding of data, leveraging it effectively to derive insights that drive strategies.
Experience in customer lifecycle development.
Positive, optimistic, personable, and passionate attitude.
Proficiency with Microsoft Office Suite: Strong level of expertise using Word, Excel, and PowerPoint, including advanced hands-on functional knowledge.
Familiarity and experience with data analysis software, including hands-on experience with project management tools (MS Dynamics is preferred).
Willingness to travel throughout Canada and the United States as required.

Skills

Brand strategy
Creative strategy
Social/digital strategy
Digital innovation
Advanced social analytics
Customer lifecycle development
Microsoft Office Suite (Word, Excel, PowerPoint)
Data analysis software
Project management tools (MS Dynamics preferred)
Interpersonal skills
Planning skills
Organizational skills
Collaboration skills
Professional communication skills (written and verbal)
Presentation skills
Storytelling
Analytical thinking
Strategic thinking

Location

Canada
United States

Work Type

Hybrid work model
Existing vacancy

Experience Level

10+ years of proven experience

Education Level

Post-secondary degree or diploma in Business, Marketing, Business Administration, Communications, or a related field.

Salary/Compensations

$98,600 to $136,800 CAD annually

Benefits

Hybrid work model
Flexible vacation
Social events
Competitive healthcare and wellness benefits
Medical, Dental, Vision
Health Care Spending Account
Employee Assistance Program
Access to 24/7 virtual healthcare and/or consultation services
Retirement planning assistance with company matching
Access to learning programs
Mentorship
Stretch projects
Internal mobility
Recognition programs for individual and team achievements
Peer-nominated awards
Service anniversaries

About the Company

At Bond, we craft innovative solutions with the aim of forging stronger brand loyalty for our clients.
Our diverse and dynamic approach takes us in thrilling directions, and you will play a pivotal role in steering the future of loyalty.
Bond uses AI tools during parts of the screening, assessment, and selection process, supporting a fair and efficient hiring process.
At Bond, we believe compensation is more than a salary. Our Total Rewards program is designed to help you grow your career, support your well-being and keep you meaningfully connected.

Equal Opportunity

We welcome applications from all qualified candidates; however, only those selected for an interview will be contacted.