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About the Role

Ruder Finn is seeking a Health Strategy Lead to drive strategic thinking across a portfolio of healthcare and life sciences clients. This role is responsible for uncovering insights that inspire breakthrough communications and engagement strategies for healthcare clients, translating complex challenges into clear strategic direction, and ensuring creative ideas are grounded in evidence and capable of driving measurable impact.

Responsibilities

Lead strategic planning across a portfolio of healthcare clients, serving as a senior advisor on creating insights and strategies that lead to creative concepting, ideation and integrated solutions.
Utilize the agency’s planning framework across all clients and new business opportunities to drive the development of strategic brand communications plans.
Develop insight-driven communications strategies that align with client business priorities and lead to the development of innovative, culturally and audience-grounded creative programs.
Translate market dynamics, stakeholder research, cultural trends, competitive intelligence, and audience insights into actionable communications recommendations.
Partner closely with account, creative, digital, and analytics teams to ensure strategic consistency across all client deliverables.
Drive research briefs with the analytics team and develop creative briefs for creative teams.
Lead strategic workshops, messaging sessions, positioning exercises, and brand narrative development with clients and cross-functional teams.
Develop messaging architectures, audience segmentation strategies, communications platforms, campaign frameworks, and measurement approaches.
Identify emerging trends across healthcare, AI, technology, media, and culture that can inform innovative client strategies.
Provide strategic counsel during product launches, data milestones, regulatory events, issues management, and corporate reputation initiatives.
Elevate strategic thinking and creativity across the healthcare practice by mentoring teams on planning methodologies, storytelling, and insight development.
Play a leadership role in business development by developing strategic approaches, leading discovery sessions, contributing to pitch narratives, and presenting to prospective clients.
Collaborate with senior leadership to identify opportunities for client growth, new service offerings, and innovation across the healthcare portfolio.
Champion the use of AI, analytics, research, and emerging technologies to strengthen strategic planning and improve client outcomes.

Requirements

12+ years of experience in strategic planning at an agency with an expertise in healthcare.
Deep understanding of the healthcare ecosystem, including pharmaceutical, biotech, medical technology, payer, provider, and patient advocacy landscapes.
Proven experience as an inspirational leader, mentor, and strategist.
Demonstrated experience developing integrated communications strategies for healthcare brands across multiple stages of the product lifecycle.
Strong understanding of healthcare audiences, including healthcare professionals, patients, caregivers, advocacy organizations, policymakers, investors, and employees.
Experience leveraging audience research, data, analytics, cultural insights, and market intelligence to shape communications strategy.
Outstanding presentation, facilitation, and storytelling skills with the ability to influence senior client stakeholders.
Experience leading strategic planning for new business opportunities and agency pitches.
Strong collaborator with the ability to work across multidisciplinary teams and inspire strategic thinking at every level.
Curiosity about emerging technologies, including AI, and enthusiasm for applying new tools to strategic planning and communications.
Excellent organizational skills with the ability to manage multiple priorities in a fast-paced agency environment.

Skills

Strategic planning
Healthcare expertise
Communications strategy
Brand strategy
Engagement strategy
Insight generation
Creative brief development
Market analysis
Competitive analysis
Cultural trend analysis
Data synthesis
Storytelling
Presentation
Facilitation
AI
Analytics
Research
Emerging technologies

Location

New York

Work Type

Full-time

Experience Level

Senior
Lead

Education Level

Bachelor's degree in Communications, Marketing, Public Relations, Business, Life Sciences, Public Health, or a related field

Salary/Compensations

$160,000-$240,000

Benefits

Competitive base salary and bonus opportunity
Health, Dental, Vision insurance
Company paid Life Insurance
Flexible Spending Account
401k with match
Monthly allowance for cell phone, office equipment, etc.
Generous PTO policy
Paid maternity/paternity leave
Transit benefits
Professional learning and development opportunities
Workplace flexibility
On-site and off-site social gatherings

About the Company

Ruder Finn is one of the world's largest independent global communications and integrated marketing agencies, recognized for bold ideas, strategic thinking, and a culture that pushes what’s next.
Founded in 1948, Ruder Finn serves the global and local communication needs of over 250 corporations, governments, non-profit organizations and startups.
The agency is organized around four strategic pillars: Health & Wellness, Corporate Reputation & Transformation, Technology & Innovation, and Consumer Connections.
RFI Studios, the agency's full-service digital practice, leads the industry in designing and developing internal collaboration platforms, building conversations and communities around brands, and staying top-of-mind in the world of mobile applications.

Equal Opportunity

Ruder Finn provides equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information, military and veteran status, and any other characteristic protected by applicable law.
Ruder Finn will not tolerate discrimination or harassment based on any of these characteristics.
Ruder Finn believes that diversity and inclusion among our employees is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.