About the Role
Known
Known is a data science firm and creative agency that collaborates to deliver innovative solutions. The Media Science team utilizes advanced analytics, machine learning, statistics, and algorithms for advertising planning and optimization. We are seeking a Manager, Direct I/O (Local Broadcast TV Buyer) to join our team and work with digital buying specialists, data analysts, data scientists, and software engineers.
Responsibilities
- Ensure Local TV buys are estimated in accordance with industry standards.
- Become proficient in all industry tools, both 3rd party and proprietary.
- Understand how to post a TV buy once complete and its implications.
- Build decks for TV buys and reporting as needed.
- Negotiate buys with stations to ensure optimal rates.
- Perform day-to-day monitoring, management, optimization, and development of assigned campaigns.
- Build stories and slides for client reports.
- Develop new approaches to optimize KPIs and improve Known IP.
- Potential opportunity for client interaction.
Requirements
- BS/BA degree from a well-regarded college or university.
- Strong working knowledge of the Local Broadcast media landscape.
- Experience using Media Ocean (Spectra and Prisma).
- 6-9 years of experience in Local Broadcast buying.
- Understanding of core TV concepts.
- Understanding of how to bring insights & analytics into a media buy.
- Superb communication and presentation skills.
- Ability to multitask in a fast-paced environment with high attention to detail.
- Proactive individual who can work independently as well as with a team.
- Proficient in Microsoft Office, including Excel.
- Strong quantitative skills with the ability to think strategically about complex problems.
- Experience effectively and efficiently negotiating media buys.
- Experience working directly with clients is a plus.
- Experience with predictive analytics / data science is a plus.
Skills
- Media Ocean (Spectra and Prisma)
- Microsoft Office
- Excel
- Negotiation
- Data Analysis
- Statistics
- Machine Learning
- Algorithms
- Communication
- Presentation
- Multitasking
- Attention to Detail
- Strategic Thinking
- Quantitative Skills
Location
- U.S.
Work Type
- Full-time
Experience Level
- Manager
- 6-9 years of experience
Education Level
- BS/BA degree
Salary/Compensations
- $90K-$105K
Benefits
- Unlimited paid time off
- 401k with company matching and no vesting period
- Annual bonuses
- Generous medical plan
- Paid parental leave
About the Company
- Known is a data science firm and creative agency built from scratch with PhD data scientists and award-winning creatives working collaboratively.
- The company has earned an Ad Age #3 A-List ranking, back-to-back Data & Insights Agency of the Year wins, plus Emmys, Cannes Lions, Clios, and Effies.
- Known operates across the U.S. and is known for its ambitious approach.
- The company culture is built on four values: We are one team. We see the good. We never stop learning. There’s always a better way.
- Known aims to build a legacy with talented people from diverse backgrounds who feel encouraged and empowered.
Equal Opportunity
- Known is an equal opportunity employer and does not discriminate against employees or qualified job applicants on the basis of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or locally protected class.
