About the Role
As the Regional Business Leader (RBL), you will build, develop, and coach a field team to successfully launch an innovative insulin pump and future Sequel products. You will be responsible for all commercial field-related activities and achieving company goals in your region, leading a team of Territory Business Leaders and Clinical Diabetes Specialists. Partnering cross-functionally with internal stakeholders and sales leadership to align field needs and market dynamics will be pivotal for this role.
Responsibilities
- Build and cultivate an empowered team culture that enables high performance and collaboration.
- Ensure successful execution of the commercial launch strategy by providing clear sales direction and impactful coaching.
- Facilitate effective business planning, customer targeting, and account prioritization in support of national goals and integration of territory goals.
- Empower the field team to deliver impactful conversations by ensuring a high level of clinical acumen regarding diabetes and insulin therapy.
- Consistently contribute to company objectives by meeting/exceeding sales goals and providing excellent product training support.
- Partner cross-functionally to deliver a positive customer experience with Sequel products and support company growth.
- Conduct regular field visits and provide consistent and timely coaching feedback based on observations of customer interactions and overall performance.
- Coach team on skill development, including product knowledge, competitive product knowledge, selling skills, technical skills, product training techniques, business acumen, use of analytics, building relationships, and compliance.
- Plan and manage assigned operational budgets with a focus on appropriate return on investment.
- Foster strong relationships with key healthcare professionals, opinion leaders, and influencers in the diabetes space to drive product adoption.
- Ensure all field activities and strategies comply with industry regulations, company policies, and ethical standards.
- Mentor new and junior RBLs.
- Lead national projects and initiatives.
- Lead area team calls and meetings.
Requirements
- Bachelor’s degree preferred, or equivalent work experience.
- 8+ years field sales experience with a minimum of 5 years of related industry sales experience in one or more of the following areas: diabetes, endocrinology, insulin infusion pumps, and managed care.
- Demonstrated history of success leading a field sales team preferred.
- 4+ years sales leadership experience.
- Candidate must live within the assigned geography.
- Valid driver’s license required.
- Ability to carry and transport professional sales samples and literature.
- Ability to travel within defined territory as necessary, which may include overnight travel.
- Majority of time will be spent with team in market.
- Multiple years of consecutive sales success.
- Recognition for outstanding leadership contribution.
Skills
- Experience recruiting and developing team members
- Experience leading sales teams to launch and deliver products
- Experience in developing strategic business plans with specific, measurable, action-oriented objectives
- Demonstrated relationships with Endocrinologists strongly preferred.
- Previous sales award recipient due to strong sales performance (i.e. President’s Club, Rookie of the Year).
- Strong data analysis, evaluation and problem-solving skills.
- Knowledge of Diabetes products and therapies.
- Excellent communication and presentation skills
- Ability to function in a fast-paced start-up environment
Location
- Pennsylvania from OH/PA border to Scranton and Harrisburg
- New York State from Lake Erie to Albany (excludes NYC Metro area)
Work Type
- Full-time
- Field-based
Experience Level
- 8+ years field sales experience
- 5+ years related industry sales experience
- 4+ years sales leadership experience
Education Level
- Bachelor’s degree preferred, or equivalent work experience.
Salary/Compensations
- $230,000 - $270,000
Benefits
- Comprehensive benefits package
- PTO
- Vehicle reimbursement program through Motus
- Significant opportunities for career growth and advancement
- 401k plan with a 6% company match and 100% immediate vesting
- Capped out-of-pocket insulin costs
- GLP-1 coverage across all plans
- Meritain health insurance plans
- Flexible Spending Accounts (FSAs)
- Health Savings Account (HSA)
- Vision and dental coverage
- Voluntary options: long-term disability, accident, critical illness, hospital indemnity, pet care discounts
- Employer-paid short-term disability and life insurance
- Flexible PTO
- Generous paid holidays
- Flex Time options
About the Company
- Sequel, headquartered in Manchester, New Hampshire, is developing the next generation of transformative drug-delivery advancements starting with diabetes.
- Sequel’s approach is to look at diabetes management holistically to advance systems that make living with diabetes simpler and easier for all.
- Sequel’s flagship product, the twiist Automated Insulin Delivery (AID) System, launched in July 2025 for people with type 1 diabetes providing them with personalized diabetes management.
Equal Opportunity
- Sequel Med Tech provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
