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About the Role

The Commerce & Retail Media team at Dentsu leads strategy, activation, and optimization for one of the industry's largest Retail Media clients. This role will lead Search and Display retail media strategy, planning, activation, and performance across major retail media networks. The ideal candidate combines deep retail media expertise with strong client leadership, strategic thinking, and a passion for driving measurable business outcomes.

Responsibilities

Lead end-to-end Search and Display retail media strategy across key retail media networks including Walmart Connect, Amazon Ads, Roundel, Kroger Precision Marketing, Instacart, and emerging RMNs.
Own annual, quarterly, and tentpole retail media planning for the Wells portfolio.
Serve as a strategic client lead, translating business goals into retail media investment recommendations and activation strategies.
Partner with retailer and vendor teams to identify opportunities, negotiate added value, and drive innovation.
Oversee campaign performance, optimization strategy, reporting, and budget stewardship.
Mentor and develop junior team members while ensuring high-quality execution across all workstreams.

Requirements

5-8+ years of experience in retail media, digital media, eCommerce, performance marketing, or shopper marketing.
3+ years of experience leading client relationships and managing complex retail media programs.
Experience managing and developing junior team members.
Deep experience with Search and Display retail media activation and strategy.
Strong understanding of major retail media networks including Walmart Connect, Amazon Ads, Instacart, Roundel, Kroger Precision Marketing, and emerging RMNs.
Experience leading client relationships and presenting strategic recommendations to senior stakeholders.
Proven ability to manage large media budgets and identify performance-driving optimizations.
Strong analytical, storytelling, and presentation skills.
Ability to manage multiple brands, priorities, and stakeholders in a fast-paced environment.

Skills

Search and Display retail media strategy
Client leadership
Strategic thinking
Retail media planning
Retailer partnerships
Performance optimization
Budget stewardship
Analytical skills
Storytelling skills
Presentation skills

Location

New York

Work Type

Hybrid
Full time
Permanent

Experience Level

Senior Manager
5-8+ years of experience
3+ years of experience leading client relationships

Salary/Compensations

$72,000 - $110,000

Benefits

Medical, vision, and dental insurance
Life insurance
Short-term and long-term disability insurance
401k
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave
Paid parental leave

About the Company

For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences.
Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact.
Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet.
Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future.
Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.

Equal Opportunity

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.