About the Role
The Account Director will oversee and strategically grow a portfolio of Health & Beauty clients, driving success through innovative marketing campaigns and POS activations. This role requires briefing and managing projects, maximizing revenue and profitability, and delivering exceptional client satisfaction.
Responsibilities
- Establish a full understanding of the client’s internal issues, processes, and policies.
- Drive client service excellence and upsell to achieve budget projections.
- Proactively challenge briefs and lead clients in campaign brief and strategy development.
- Contribute to client business growth by identifying new opportunities.
- Ensure a consistently high level of service from the account management team.
- Oversee agency relationship with client’s other marketing partners.
- Assist in conducting regular client and agency reviews.
- Lead client projects within the agency, ensuring all personnel understand client requirements.
- Support the Group Account Director and take an active approach in leading, motivating, and training the account team.
- Provide support to the Group Account Director and Client Services Director.
- Identify new business opportunities within the client’s business and industry.
- Present to new and prospective clients and understand their goals.
- Proactively review and analyze competitor and market activity.
- Maintain awareness of the latest industry issues, tactics, and deliverables.
- Ensure compliance within the account team with all internal agency procedures.
- Manage client account profitability, including contribution, agency cost, and external costs.
- Work with the Group Account Director on planning and forecasting processes.
- Ensure all work is accurately estimated and within agreed ratecard.
- Ensure all projects run profitably in-line with forecasts and costs are in-line with expectations.
Requirements
- Proven industry experience including experience in senior account management roles.
- Experience in the key areas of marketing communications, including POS, ATL & BTL advertising, OOH, Digital, PR & Event marketing.
- Experience working in the Health and beauty sector.
- Excellent project management skills plus an ability to multi-task proficiently.
- A mix of analytical and creative capabilities.
- High level of diplomacy and ability to establish and maintain positive working relationships both with clients and within the agency.
- Educated to graduate level.
- Demonstrate a proactive approach in helping clients meet their business objectives.
- Possess strong experience in client-facing roles, ideally working directly with brands and retailers.
- Expertise in taking clients’ briefs.
- Solid understanding of 3D POS print and production processes.
- Ability to look at existing situations and problems in novel ways and come up with creative solutions.
- Ability to showcase the clients intended message clearly.
- Adopting a range of styles, tools and techniques appropriate to the audience and the nature of the information.
Skills
- Marketing communications
- POS
- ATL advertising
- BTL advertising
- OOH
- Digital marketing
- PR
- Event marketing
- Project management
- Multi-tasking
- Analytical capabilities
- Creative capabilities
- Diplomacy
- Client relationship management
- Internal relationship management
- 3D POS print
- Production processes
Experience Level
- Senior account management roles
Education Level
- Graduate level
About the Company
- The Delta Group is an equal opportunities employer.
Equal Opportunity
- Welcome all applications from suitably qualified candidates regardless of disability, race, gender, age, religion/belief, sexual orientation or any other characteristic protected by law.
