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About the Role

Support the development of sales content that positions the Ibotta Performance Network as a must-buy marketing platform for CPG manufacturers. Work closely with cross-functional partners to produce segment-specific content and training materials that help sales teams win new business.

Responsibilities

• Develop and draft targeted sales materials for CPG manufacturers, including pitch decks, outreach templates, one-pagers, and blog posts.
• Assist in the rollout of go-to-market strategies for Ibotta’s products by creating messaging that aligns with consumer needs and brand partnerships.
• Maintain a library of sales enablement tools, ensuring playbooks and collateral are up-to-date and easily accessible for the sales team.
• Partner with product and analytics teams to gather the necessary data and product details to build accurate and compelling sales stories.
• Work with measurement teams to turn data-driven insights into clear, visual proof points for sales presentations.
• Monitor and analyze how sales teams are using existing content and suggest improvements based on feedback and performance.
• Embrace and uphold Ibotta’s Core Values: Integrity, Boldness, Ownership, Teamwork, Transparency & A good idea can come from anywhere.

Requirements

• 4–6 years of experience in marketing or advertising.
• 2+ years of experience in Product Marketing or B2B Content Marketing.
• Experience in or around the CPG industry is strongly preferred, especially within health, beauty, household goods, or general merchandise verticals.
• Proficient at translating customer research, consumer insights, and product capabilities into clear and compelling stories for technical and non-technical audiences.
• A portfolio of work (scripts, pitch decks, playbooks) that demonstrates proficiency as a sales content creator is highly desirable.
• A passion for and demonstrable experience in supporting high-performing sales teams with tailored content and training.
• Works effectively in Google Suite, Keynote, etc., to build sales content semi-autonomously, using design resources only for more advanced tasks.
• Applicants must be currently authorized to work in the United States on a full-time basis.
• Employees are responsible for the secure handling of data in accordance with security policies, identifying and reporting phishing attempts, and reporting security incidents to the proper channels.

Skills

• Google Suite
• Keynote

Location

• Denver, Colorado

Work Type

• Hybrid
• Full-time

Experience Level

• 4-6 years
• 2+ years

Salary/Compensations

• $108,000 - $125,000

Benefits

• Relocation bonus
• Competitive pay
• Flexible time off
• Medical
• Dental
• Vision
• 401k match
• Paid parking
• Snacks and occasional meals
• Equity is included in the overall compensation package
• Variable component in addition to base salary

About the Company

• Ibotta (NYSE: IBTA) is a leading performance marketing platform allowing brands to deliver digital promotions to over 200 million consumers through a network of publishers called the Ibotta Performance Network (IPN).
• The IPN allows marketers to influence what people buy, and where and how often they shop – all while paying only when their campaigns directly result in a sale.
• American shoppers have earned over $2.6 billion through the IPN since 2012.
• The largest tech IPO in history to come out of Colorado, Ibotta is headquartered in Denver, and is continually listed as a top place to work by The Denver Post and Inc. Magazine.

Equal Opportunity

• Ibotta is an Equal Opportunity Employer.
• Ibotta’s employment decisions are made without regard with race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation, or any other legally protected status.