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About the Role
As the Growth Development Manager at Youfoodz, you will shape future growth by leading the identification, testing, and scaling of new business horizons. This role allows for innovation in the D2C subscription channel and pioneering new avenues in B2B and B2B2C spaces. We seek an entrepreneurial strategist with strong commercial acumen and a data-driven approach to expand our brand footprint.
Responsibilities
- Steer and scale the Youfoodz Government Subsidy business on shopify
- Proactively identify and scope new channels, commercial models, or ways of working to expand Youfoodz's Total Addressable Market (TAM) and model unit economics
- Monitor market penetration and size for different customer segments (B2B and B2C), educating senior leaders on opportunities and risks
- Own the end-to-end go-to-market strategy for new channel, feature, or partnership launches, ensuring metric delivery and stakeholder updates
- Manage relationships with 3rd party vendors, auditors, and key industry stakeholders, coordinating cross-functional teams for execution
- Collaborate with Growth Marketing, Product Marketing, Finance, Operations, Legal, Food Safety, Product & Technology teams for smooth initiative execution
- Analyze quantitative data, gather consumer research, build models, and aggregate insights to drive key business decisions
- Effectively manage resources to deliver profitable growth while scaling new business opportunities
- Launch and scale new channels to increase target addressable market (TAM) and grow incremental revenue outside the core D2C model
- Own the P&L and drive financial performance by identifying revenue growth levers, optimizing marketing spend, and uncovering cost-saving opportunities
- Provide regular reports and updates to the Youfoodz and Hellofresh ANZ Leadership team on progress toward business plan goals and OKRs
- Articulate strategic narratives connecting short-term operational execution with long-term business goals
- Leverage industry trends, competition news, and market insights to inform growth strategy
Requirements
- 5+ years of experience in Growth Marketing, Business Development, consulting, project management, or eCommerce
- Proficient in managing e-commerce platform operations (Klaviyo, Hubspot and Shopify ideal)
- Experience navigating regulatory/government frameworks and contracting in new markets
- Strong communication and collaboration skills with senior management and cross-functional teams
- Excellent verbal, written, and interpersonal communication skills
- Proven ability to drive revenue growth, execute projects, and exceed targets
Skills
- Growth Marketing
- Business Development
- Consulting
- Project Management
- eCommerce
- Klaviyo
- Hubspot
- Shopify
- Data-driven decision-making
- Strategic thinking
- Problem-solving
- Modeling
- Organization
- Project management against deadlines
Location
- Chippendale, Sydney
Work Type
- Hybrid working environment
- Permanent full time role
Experience Level
- 5+ years of experience
Salary/Compensations
- Competitive salary
Benefits
- Flexible working arrangements
- Egoless environment
- Constant learning with room for personal growth
- Free access to Headspace
- Internal learning & development
- Diverse and vibrant international environment
- Company discount - 70% off HelloFresh & 40% off Youfoodz
About the Company
- Youfoodz is a leading global food technology company.