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About the Role

We are looking for a Digital Performance Marketing Specialist to lead paid media performance across Asia Pacific. In this role, you will own the full digital funnel—from acquisition through to conversion—ensuring campaigns are insight-led, accurately tracked, and continuously optimized to deliver measurable impact. You will collaborate across marketing, sales, and technology teams to elevate performance standards and create seamless, high-converting digital experiences.

Responsibilities

Plan and manage campaigns across Google Ads, Meta, TikTok, YouTube, and display channels
Optimize bids, budgets, audiences, and creative to improve efficiency and maximise return
Monitor performance closely and take timely action to maintain momentum and results
Lead ongoing testing to refine strategy and unlock new growth opportunities
Own Google Tag Manager, ensuring accurate and reliable tracking implementation
Design event-based tracking to capture meaningful customer interactions
Manage GA4 configuration, audiences, and performance analysis
Maintain data quality through regular audits and continuous improvement
Develop dashboards in Looker Studio that bring together key performance data
Analyse attribution across channels to guide investment decisions
Deliver regular reporting with clear, actionable insights for stakeholders
Create and refine landing pages to improve conversion outcomes
Execute structured CRO testing across design, messaging, and user experience
Use behavioral insights to identify friction points and enhance engagement
Partner with internal stakeholders to align on campaign goals and execution
Support broader digital initiatives, including SEO and CRM activities
Contribute ideas, share insights, and identify opportunities to innovate

Requirements

2–4 years’ experience in digital performance marketing
Strong hands-on expertise in Google Ads and Meta Ads Manager (TikTok advantageous)
Working knowledge of Google Tag Manager and GA4
Experience building dashboards and working with data visualisation tools (e.g. Looker Studio)
Familiarity with CRM platforms such as HubSpot or Salesforce
Understanding of landing page optimisation, CRO, and SEO fundamentals
Strong analytical skills with attention to detail and a focus on outcomes
You think beyond the numbers—connecting data to real business impact
You take a test-and-learn approach, always looking for ways to improve
You are collaborative and proactive, contributing to team success
You stay adaptable and solution-focused in a fast-moving environment
You take ownership and follow through—delivering with purpose and accountability

Skills

Google Ads
Meta Ads Manager
TikTok
YouTube
Display channels
Google Tag Manager
GA4
Looker Studio
HubSpot
Salesforce
Landing page optimisation
CRO
SEO

Location

Asia Pacific

Work Type

Full-time

Experience Level

2-4 years

About the Company

Travel + Leisure Co. is the world’s leading vacation ownership and travel membership company, with a dynamic and growing portfolio of resort, travel club, and lifestyle travel brands.
Our dedicated associates help the company achieve its mission to put the world on vacation.
Innovation and growth keep our work interesting and fun.
Every day is a chance to learn something new and turn vacation inspiration into exceptional experiences for millions of travelers worldwide.
Join a team where data, creativity, and customer experience come together to drive meaningful growth.
Hospitality is at the heart of all we do at Travel + Leisure Co.
Here, you’ll find an inclusive environment where we deliver excellence and take time to have fun, celebrate together, and support one another.
We're always looking ahead to what’s next and how we can strengthen our business, its neighboring communities, and the customer experience.
Join our global team and build a career where memories start with you.
Travel + Leisure Co. is the world’s leading membership and leisure travel company offering vacation ownership, travel membership, and exchange programs.
We provide outstanding vacation experiences and travel inspiration to millions of owners, members, and subscribers every year.
We believe that all vacation moments start with our associates, and we’re proud of our global teams that turn vacation inspiration into exceptional travel experiences.

Equal Opportunity

We are an equal opportunity employer, and all applications will be considered for employment without attention to their membership in any protected class.
If you require any reasonable accommodation to complete your application or any part of the recruiting process, please email your request to MyCareer@travelandleisure.com, including the title and location of the position for which you are applying.