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About the Role
As a Category Analyst, you will transform data into actionable insights to shape category strategy, shopper growth, and commercial decisions for Australia's leading bakery brands. You will be a key member of the Category, Shopper & E-Commerce team, leveraging data and emerging technologies to influence go-to-market planning and shelf execution.
Responsibilities
- Turn data into clear, actionable insights for sales, category, and shopper teams
- Lead the monthly Category Report by analyzing performance, market trends, and competitor activity
- Present insights to stakeholders across the business
- Lead POG/space analysis and support customer range reviews
- Deliver ad hoc analysis across promotions, pricing, campaigns, and e-commerce
- Build strong relationships with internal teams and external data partners
Requirements
- Strong Excel, PowerPoint, and general MS Office skills
- Proven analytical capability and attention to detail
- Confidence presenting insights and influencing stakeholders
- Ability to manage competing priorities and work to deadlines
- Continuous improvement mindset with a collaborative, values-driven approach
Skills
- Data analysis
- Category management
- Shopper insights
- Stakeholder management
- POG/space analysis
- Circana
- Quantium
- Tableau
- JDA
Location
- North Ryde, Australia
Work Type
- Hybrid
Benefits
- 12 weeks of paid parental leave
- Additional paid time off to ease back to work
- Ongoing superannuation contributions during unpaid parental leave
- Recognition and award programs
- Access to online rewards platform
- Health and wellbeing programs
- 24/7 Employee Assistance Program
- On-site physiotherapy services
- Flexible working options
- Internal training and development programs
- Financial support for approved study pathways
- Traineeship and apprenticeship programs
- Two paid volunteer days per year
- Novated Leasing Options
About the Company
- Tip Top is part of the George Weston Foods (GWF) family
- Australia and New Zealand’s leading bakery business
- Home to brands including Tip Top, Abbott’s Bakery, and Golden
- Focused on a high-performing, values-driven culture
Equal Opportunity
- We believe in the power of an inclusive and diverse workforce
- We strive to create a place where everyone belongs, is valued, and has equal opportunity
- We encourage applications from people of all ages, nationalities, abilities, and cultures, including Aboriginal and Torres Strait Islander peoples, the LGBTQI+ community, and people living with disability