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About the Role
Relay is a digital banking platform designed to empower self-made business owners with financial clarity, confidence, and control. We are seeking a first-ever Talent Attractor to build and own the top of the recruiting funnel, treating talent acquisition like a go-to-market strategy. This role focuses on generating demand and interest among high-caliber talent before they enter the interview process.
Responsibilities
- Own talent demand generation, identifying target personas, priority markets, and talent segments.
- Build repeatable, scalable talent pipelines through research, segmentation, and prioritization.
- Proactively generate high-value talent pools using LinkedIn, niche platforms, referrals, events, and non-traditional channels.
- Leverage AI and automation tools to scale sourcing, outreach, and research while maintaining personalization.
- Own top-of-funnel performance metrics, analyzing conversion data to identify improvements and increase pipeline efficiency.
- Run structured experiments on channels, messaging, targeting, and cadence, introducing at least one new experiment per month.
- Collaborate with Talent Acquisition Partners to deliver calibrated candidates ready for interviews.
Requirements
- 3+ years of experience in talent sourcing, recruiting, outbound sales, demand generation, growth marketing, or a similarly metrics-driven prospecting role.
- Proficiency in thinking in terms of funnels, conversion rates, and pipeline health, using data to inform strategy.
- Understanding that effective sourcing is closer to marketing and sales than administration.
- Creative prospecting skills, looking beyond traditional platforms to find and engage exceptional talent.
- Strong storytelling abilities to capture attention and articulate the value proposition of joining Relay.
- Ability to thrive in fast-moving environments with high accountability and ownership.
- Effective collaboration with Talent Acquisition Partners while maintaining end-to-end ownership of your responsibilities.
- Successful background check and employment verification through Certn.
Skills
- Talent Sourcing
- Recruiting
- Outbound Sales
- Demand Generation
- Growth Marketing
- Prospecting
- Data Analysis
- AI and Automation Tools
- Experimentation
- Collaboration
- Storytelling
Location
- Remote
Work Type
- Full-time
Experience Level
- 3+ years
Salary/Compensations
- $85,500 CAD to $104,500 CAD
- $95,000 CAD per year
About the Company
- Relay is a digital banking platform that gives self-made business owners the tools and know-how to be great with money—bringing clarity, confidence, and control to every dollar earned, so they can turn hard work into lasting success.
- We do this by replacing financial guesswork with real visibility, transforming cash flow from a constant source of stress into a clear signal owners can use to run stronger, more resilient businesses.
- Relay is scaling fast, and winning top talent is the fuel that keeps us moving.
- We encourage you to apply even if your experience doesn't perfectly match the job description -- your perspective and drive matter more.
- We welcome diverse backgrounds and people who think critically, challenge the status quo, and want to help small businesses thrive.
Equal Opportunity
- If you require accommodations at any stage of the hiring process, please reach out to your Talent Partner.